Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. What is a product launch manager?

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Bain Public

MAY 24, 2019

There can be no momentum without proper and solid leadership. For more on the topic of empathy and how it is a key to building great products, check out one of our previous posts: Empathy is the Mother of all Product Roadmaps. Communicate your Roadmap, Vision and Product Strategy. Strive for Early Market Success.

Leadership 40

Leadership User Testing Product Research Customer Feedback 40

ProductPlan

JANUARY 5, 2023

That said, product teams also shouldn’t ignore all those new inputs from the market and corporate leadership. Finally, quarterly planning also puts the spotlight on executing effective product launches. Lay the groundwork for product launch timing and execution.

Customer Experience 52

Customer Experience Roadmap Data Visualization Product launches 52

ProductPlan

APRIL 7, 2022

Executing a product launch is no easy feat, and it requires designing, building, and testing a product. The post-launch preferred state of being might be congratulatory drinks and cigars followed by sweatpants and lazy mornings. The launch can propel the product and business to even further heights.

Product launches 59

Product launches Data Visualization User Testing Customer Experience 59

Mind the Product

NOVEMBER 27, 2017

Often at this stage, the founders know what they want to create and they have an idea of what the product needs to achieve. In many cases the product goal is the company goal. The first product manager positions in this early-stage environment are shepherding roles as much as visionary ones.

Enterprise 92

Enterprise Startups Customer Experience Product Management 92

Mind the Product

JANUARY 20, 2017

The more you can identify issues earlier on, the more successful your sprints will be, which can lead to a successful product launch. Crucially, this cross-functional collaboration should happen early in the development process. Where Do We Go From Here?

User Testing 70

User Testing Product Research Development Feedback Software 70