Remove Looker Remove Marketing Remove Naming Remove Reporting Tools
article thumbnail

G2 Summer Report: Indicative Climbs Rankings as Leader

Indicative

G2 has named Indicative as a Leader in Customer Journey Analytics in G2’s 2020 Summer Report. . Indicative is the only Customer Analytics platform designed specifically for non-technical business users that connects directly to your data warehouse. High Performer for Marketing Analytics. Why We’re Leaders.

article thumbnail

The difference between product analytics and business intelligence tools — and why you need both

Mixpanel

In 2019, industry-leading Business Intelligence tools (BI tools), Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. These massive deals show that BI tools and data warehouses are a powerful combo that companies across the globe are incorporating into their tech stacks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ultimate Guide to Google Analytics 4 for UX Designers and Business Owners

UX Planet

Let’s start, Google Analytics 4 is a powerful web analytics service that provides valuable insights into user behavior, engagement, website conversion, and much more. Exploration Reports : GA4 offers exploration reports for advanced and customized data analysis, giving you deeper insights into user behavior. It’s six years old.

article thumbnail

The Best Customer Feedback Analysis Guide in 2021

Usersnap

You can collect customer feedback in a variety of ways: Messenger tools Social media Email. You can easily write out a generic understanding of what you see in your customer feedback software. That’s why we recommend proper tools that help you receive specific and actionable insights. Better products and services.

article thumbnail

The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

article thumbnail

Who should really own your tracking plan?

Iteratively Blog

An analyst or analytics engineer is responsible for modeling the data and will care about its structure, and you might have several teams responsible for building reports and analysing the data in several tools (e.g. Looker and Mixpanel). Software Engineer. Roland Meyer. A reminder - good PMs don’t need to know SQL.

article thumbnail

Reveal VS Looker for Embedded Analytics; Which Solution Is Better for You?

Reveal

This is where tools such as Reveal and Looker come in handy – they convert raw data into easy-to-understand and easy-to-use insights that enable organizations to reshape and modernize the way they do business. What is Looker? What Is Looker? Reveal VS Looker – Comparing Features & Functionalities.