Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Research Software 91

Userpilot

SEPTEMBER 20, 2023

The eternal debate: product manager vs. project manager. In this article, we’re going to unpack the day-to-day activities of a product and project manager, describe the key areas of overlap and differences between these distinct roles, and, most importantly, cover how they can work together effectively.

Reporting Tools 95

Reporting Tools Customer Experience User Testing Research Software 95

The Product HQ

MAY 10, 2024

Startup Product managers are in charge of setting up the foundation for product management at a new company. Since product development is such a lucrative field, this is a crucial role for the company. According to Airfocus , an optimized product manager boosts profitability and sales, by 34.2

Startups 52

Startups Customer Experience User Testing Technical Review 52

Mind the Product

FEBRUARY 10, 2017

But it’s a dangerous thing to add to your product. As the product manager survey results that we published on Mind the Product suggested, listening to the market doesn’t happen enough among enterprise software designers. Survey the Market. Join Sales Calls. It’s a great, low-cost way to learn.

User Testing 70

User Testing Market Research Product Research Research Software 70

Product Management University

AUGUST 2, 2023

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. The backlogs that feed Product Development and design would have clearer direction than they’ve ever had, allowing more innovative solutions with superior usability.

User Testing 130

User Testing Research Software Market Research Roadmap 130

The Product HQ

MAY 10, 2024

Do you want to become a data product manager? Big data analytics is a growing global market expected to reach $550 billion by 2028. With more digital and data-driven products, the demand for traditional product managers is now shifting from sales teams to data product managers.

Data Visualization 52

Data Visualization Customer Experience Artificial Inteligence Certifications 52

Userpilot

MARCH 9, 2023

Product-market fit can provide you with the answer to which direction you should go first. Product-market fit can also help with your positioning and messaging. Learning the voice of the customer can inspire your product messaging. Or it may indicate a poor product-market fit.

User Testing 89

User Testing Product Research Product Marketing Customer Feedback 89

Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

Analytic Tools 87

Analytic Tools Feedback Software Research Software Reporting Tools 87

Userpilot

JANUARY 14, 2023

What is product success? What can product managers do to improve their chances of building successful products? How can they measure that their product is on a path to success? Successful SaaS products satisfy user needs and realize organizational business goals. Are you ready to dive in?

Feedback Software 90

Feedback Software Research Software Product Research User Testing 90

The Product Coalition

OCTOBER 11, 2022

Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success. This is achieved via market research & analysis. Marketing materials?— ?Here Empowering sales.

Marketing 78

Marketing Product Marketing Reporting Tools Product Research 78

Ronke PM

OCTOBER 5, 2023

This revelation was the "aha moment" most Product Managers dream of, and it was only achievable because I fully immersed myself in their world. To further assimilate, learn and grasp their customers' experiences, product teams and their interdisciplinary partners implement and participate in the following customer experiences.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. What is product service management?

Data Visualization 94

Data Visualization User Testing Research Software Feedback Software 94

The Product Coalition

JULY 29, 2019

Product managers act as the glue between multiple cross-functional teams and effective communication is the foundation of their success; from here the general sense that product managers can’t do their job productively unless they are co-located with their teams. You need to get access to the voice of customers.

Product Management 60

Product Management Product Manager Weak Development Team Management 60

Product Innovation Educators

MAY 23, 2022

Mike has a long history in product work, spending a decade at Apple, helping Silicon Graphics, then contributing to growth at Palm, as well as assisting other organizations to be more successful with their products. He is going to help us learn how to quickly get customer insights for our product work.

Customer Feedback 93

Customer Feedback User Testing Product Research Customer Experience 93

Userpilot

NOVEMBER 21, 2023

More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. To evaluate your in-app messages, use flow analytics. Let’s get right into it!

Product launches 83

Product launches User Testing Product Research Analytic Tools 83

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 65

Feedback Software Analytic Tools Research Software User Testing 65

Mind the Product

NOVEMBER 15, 2019

Todd Lombardo reminds us that as product managers we often make bad decisions. The key to minimising these, he says, is effective product research. Key points: All product managers make bad decisions. Todd explains that even the most experienced and effective product managers make bad decisions.

Product Research 134

Product Research User Testing Research Software Data Visualization 134

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

User Testing 86

User Testing Product Research Data Visualization Research Software 86

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

MAY 30, 2024

Customer interviews Similar to customer surveys, customer interviews are an excellent tool for collecting product feedback and conducting market research. For positive feedback, you can trigger an automated message thanking users for their feedback and encouraging them to leave a review for your product on G2.

Product Research 84

Product Research Feedback Software Feedback Loop User Testing 84

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 81

Product Research Feedback Software Research Software Product Marketing 81

Userpilot

JUNE 30, 2022

What is the application of the jobs-to-be-done model in product management ? How can you use it to build successful products? The product management jobs-to-be-done framework relies on the idea that the customer is ready to spend money on a product only when it helps them complete a particular job.

Feedback Software 74

Feedback Software Research Software Framework User Testing 74

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing.

Product Marketing 83

Product Marketing Onboarding KPIs User Testing Marketing 83

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. A product marketing framework is a structured approach to successfully bringing a product to market.

Feedback Software 89

Feedback Software Research Software Analytic Tools Product Research 89

Userpilot

NOVEMBER 21, 2022

Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. The insights from the market research feed into the go-to-market strategy.

Product launches 89

Product launches Product Research User Testing Research Software 89

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. Use a range of techniques and tools, like interviews, surveys , and product analysis to collect diverse user data to inform screening. In addition, carry out market research to assess the competitive landscape and identify market gaps.

Data Visualization 90

Data Visualization Product Research User Testing Analytic Tools 90

Product Management and Strategic Marketing

APRIL 29, 2020

In my 15+ years in technology I have had the privilege of working as a product manager who reported to various department heads. In some cases I reported to engineering, in other cases to marketing, and more recently to the head of product management. More is less.

Reporting Tools 40

Reporting Tools Research Software Product Management Product Manager 40

DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

Reporting Tools 58

Reporting Tools User Testing Data Visualization Research Software 58

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Example of a product experience survey.

Customer Feedback 73

Customer Feedback User Testing Feedback Software Product Research 73

The Product Coalition

MARCH 11, 2024

Pop-up messages showcase features like unlimited hearts and offline access, appearing strategically after users lose hearts or miss a lesson due to a lack of internet connectivity. But here’s the nudge: Duolingo offers pre-written ‘nudges’ — short messages you can send to your leaderboard partner.

Research Software 103

Research Software Reporting Tools Artificial Inteligence Customer Experience 103

Roy Madden

JANUARY 29, 2021

A major focus for this role is to accelerate the growth of Feedly Pro+ and Feedly Enterprise and increase the awareness of Leo (Feedly’s new AI research assistant) with analysts, influencers, and the press. You love to translate complex concepts into clearly articulated messaging. Responsibilities.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 91

User Testing Feedback Software Research Software Product Research 91

The Product Coalition

NOVEMBER 26, 2018

How to narrate a story of your product and make it appealing. A very important skill needed for being a product manager is to be a good storyteller. Over time with some experience, you will become a good storyteller, after all, you are selling your product and your work all the time to different audiences.

User Testing 60

User Testing Customer Experience Product Management Product Manager 60

PMLesson's Ace the PM Interview

MAY 5, 2020

Product management is an increasingly popular field in the technology industry. Each year, more people are becoming interested in, and trying to break into the field of product management. Communication is one of the most important skills a PM can master because of where product management typically sits within a company.

Data Visualization 52

Data Visualization User Testing Product Research Product Management 52

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 80

Data Visualization Analytic Tools Research Software Feedback Software 80

Userpilot

JANUARY 23, 2024

As for creating a brand positioning strategy, there are some steps you need to follow: Identify your target market and create a detailed customer persona. Conduct deep market research through surveys and interviews to understand customer preferences and market trends. What is product positioning?

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

ProductPlan

JANUARY 27, 2022

That includes product teams, who must determine how to maximize their return on their 2022 budgets. To get the most bang for your budgeted bucks, we can look at some of the trends revealed in our latest State of Product Management Report. Product teams are spending on things that make them work better, smarter, and faster.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89