People-First Product Leadership

MARCH 10, 2024

Subscribe now What is product sense At a high level, product sense is understanding what makes for a high-quality product for your customers (empathy) and having strong, validated opinions about what solutions will be successful (creativity). How do you identify and interpret key data points to achieve product-market fit?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Conducting market research As a product manager, your job is to shape the product vision and strategy.

Analytic Tools 88

Analytic Tools Research Software Data Visualization Product Research 88

Userpilot

DECEMBER 13, 2023

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

Research Software 85

Research Software Analytic Tools Feedback Software User Testing 85

Userpilot

JANUARY 16, 2024

Use ChatGPT to understand the motivations, goals, and frustrations of your users. Create detailed user personas and craft targeted stories for these personas. Task it with analyzing customer feedback, customer data, and more, to identify trends and patterns. ChatGPT performs market research.

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it.

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. Tools like Google Trends and other industry publications can help point you in the right direction. Ready to get started?

User Testing 94

User Testing Feedback Software Research Software Product Research 94

Userpilot

AUGUST 29, 2023

A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Product teams are staffed with various skilled professionals. Champions a customer-centric approach. Drives product success.

Data Visualization 94

Data Visualization Analytic Tools Feedback Software Research Software 94

ProductPlan

JANUARY 27, 2022

Product teams are spending on things that make them work better, smarter, and faster. They’re also investing in activities that help them better understand their market and customers. Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Customer Surveys.

Data Visualization 96

Data Visualization User Testing Product Research Reporting Tools 96

Userpilot

JULY 18, 2023

Fear not though, as our product management software guide will give you insights into some of the best-in-class applications that will boost your team performance and help you build successful products! Roadmapping software visualizes and plans product development over time, facilitating coordination and alignment across teams.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Reporting Tools 90

Userpilot

JULY 31, 2023

Product managers should primarily be focused on the product itself – the roadmap, vision, and execution – while product marketing managers ’ main area of focus should be on product positioning and the go-to-market strategy. That means being adept at market analysis and competitor analysis.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy. What are their challenges and pain points ?

Product launches 99

Product launches Product Research Data Visualization Research Software 99

Product Beautiful

AUGUST 24, 2016

But the truth is that events aren’t just a sales and marketing tactic. They can and should be a strategic part of your market research—a way to glean feedback from your market as much as they are a place to push your message. While some product managers have a sales background, most don’t. Here’s a start.

Events 40

Events User Testing User Friction Strategy 40

Userpilot

AUGUST 13, 2023

TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions.

Data Visualization 89

Data Visualization User Testing Customer Experience Feedback Software 89

Userpilot

FEBRUARY 8, 2021

Why is customer segmentation so important for your SaaS? A small number of customers could be your main contributors to revenue and have the highest growth potential. Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. What is Customer Segmentation?

Analytic Tools 96

Analytic Tools Research Software Data Visualization Customer Experience 96

ProductPlan

APRIL 27, 2023

When an organization decides to broaden their services portfolio, they not only bring more value to customers, they also open new streams of revenue outside of traditional product-generated revenue. Today’s consumers often prefer services over pure product offerings – think digital service subscriptions over outright product ownership.

Data Visualization 40

Data Visualization User Testing User Friction Research Software 40

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Go-To-Market strategy.

Product launches 91

Product launches Product Research User Testing Research Software 91

ProductPlan

JANUARY 21, 2022

Product teams are spending on things that make them work better, smarter, and faster. They’re also investing in activities that help them better understand their market and customers. Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Customer Surveys.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

Userpilot

NOVEMBER 14, 2022

Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. Product planning focuses on the customer and business outcomes that the product should achieve. Stages of product planning.

Product Research 94

Product Research User Testing Research Software Onboarding KPIs 94

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Product success is necessary both for the product manager and for the organization to grow. To build successful products, make sure to align the product strategy with the product vision. Book the demo!

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

Feedback Software 67

Feedback Software Analytic Tools Research Software User Testing 67

Mind the Product

FEBRUARY 22, 2018

We launched UserMuse with what we believed to be a deep understanding of our primary market: product managers at B2B software companies. Our beliefs about them have mostly held up, except the big one of them being our primary customers. The user researchers use our platform for pretty much the same reason product managers do.

Product Research 88

Product Research User Testing Customer Experience Research Software 88

Userpilot

JUNE 17, 2022

You fall into the feature parity trap if you try to replicate all the features without considering how they benefit your customers. Product managers often fall into the trap under the pressure of powerful business stakeholders, like a senior director. Rebuilding the product for another system should be seen as starting from scratch.

Feedback Software 52

Feedback Software Research Software Onboarding KPIs User Testing 52

Userpilot

AUGUST 21, 2023

That said, probing into any existing product management skills and prior experience is a necessary step that every hiring manager must take. Here are the product management skills and experience questions you should ask: How do you perform customer research? What is product vision? How to set a product strategy?

User Testing 82

User Testing Research Software Feedback Software Product Research 82

Usersnap

SEPTEMBER 12, 2023

Well, monetizing your product is a pretty complex topic and many companies, in fear of going down a rabbit hole, tend to keep their distance from adapting and changing their prices. If you are providing more value to your customers, then let your product be appreciated at the price it deserves. Sounds simple, right?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Mixpanel

JUNE 10, 2020

This understanding of why we do what we do is core to our product strategy, and informs every decision we make. No matter the industry, product experimentation should always be done with your customers top of mind. This could be anything from a feature, to a customer request, or a business requirement.

User Testing 76

User Testing Product Research Weak Development Team Customer Feedback 76

Pragmatic Marketing

DECEMBER 20, 2019

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In Competitive/market intel. General sales support. Sales content. Analyst relations.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In Competitive/market intel. General sales support. Sales content. Analyst relations.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Userpilot

DECEMBER 7, 2021

The main difference between both roles comes down to how close they are to the product—UX’ers are, put, further towards context/humans than product designers are. Their role is to make a product easy to use, thereby optimizing user experience. Building customer journey maps , user personas , and empathy maps.

UX 91

UX Research Software User Testing Analytic Tools 91

PMLesson's Ace the PM Interview

MAY 5, 2020

Product Marketing managers' main responsibility is to communicate the product’s value to the market. Across companies and industries, PMMs pride themselves as being the " voice of the customer ", and being able to understand consumer's needs and user journeys.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

What values are important in a brand and how are they communicated to the customer? Share a story about a marketing campaign from this brand that caught your eye and secured a place in your heart. How does working in VR affect mobility and what pain points may arise? How would you bring Messenger Rooms to market?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

UX Studio: Product Management

JULY 14, 2021

As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. On a call, we will discuss your challenges and motivations to craft a customized solution for your organization. . What if something fails?

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

Userpilot

JUNE 9, 2021

How to get your first Product Management job. How to get your first Product Marketing job. A Product Manager builds the product by identifying customer needs and creating specifications for developers. Product Marketing vs Product Management: What is a Product Manager?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

UX Studio

JUNE 30, 2023

Los Angeles, CA $50 – $99 / hr Website Design, Branding, Development, Competitive Analysis, Market Research, Brand Strategy, Graphic Design What should you know about the top web designers in California, USA? And provide user-centric insights into product and design decisions. They have a simple mission.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

The Product Coalition

JUNE 4, 2016

—?this is why a critical skill of product owner is leadership without authority. In the deep level, PMs and developers have the same goal— to make the company and product successful, so the product manager really needs to make it obvious and move things towards that direction. First, this will help them relate to the users.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

UX Studio: Product Management

JULY 9, 2021

After this point, our UX experts continue the process with product discovery, where we uncover the needs and pain points of your users. Based on the findings, we start prototyping, testing, and constant design iterations based on the research findings. What can UX design agencies in London do for you?

Research Software 52

Research Software UX User Testing Product Research 52