Userpilot

JUNE 14, 2023

Looking to leverage the product feedback survey template to gather valuable insights from your customers? Crafting an effective product feedback survey requires careful consideration. A product feedback survey template can help you here by streamlining the feedback collection process with the most relevant questions.

Product Research 93

Product Research Feedback Software User Testing Customer Feedback 93

Userpilot

SEPTEMBER 4, 2023

TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values. It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market.

Product Research 86

Product Research Data Visualization User Testing Research Software 86

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. A short feature research survey to explore what future improvements your customers would like to see on your product. Let’s go over them.

Customer Feedback 78

Customer Feedback User Testing Feedback Software Product Research 78

Usersnap

DECEMBER 19, 2023

Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. It covers various survey types , practical implementation strategies, crafting trigger questions, and selecting effective feedback channels.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Mind the Product

FEBRUARY 17, 2023

In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Read more » The post Survey insights: Economic downturn is driving companies to embrace product-led growth appeared first on Mind the Product.

Product Research 132

Product Research Market Research Marketing Strategy 132

Antwak Blog

APRIL 8, 2021

Market research done right can give a business insight into of what sorts of new products and services may bring a benefit. For Products and services readily available, marketing research can tell organizations whether they are living up to their client’s requirements and needs. Types of Market Research.

Market Research 40

Market Research Product Research Research Software Data Visualization 40

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Why are product positioning strategies important?

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

Research Software 88

Research Software Analytic Tools Feedback Software User Testing 88

The Product Coalition

FEBRUARY 1, 2018

While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.

Market Research 68

Market Research User Testing Product Research Research Software 68

Userpilot

NOVEMBER 30, 2023

You can collect feedback from your customer base via in-app surveys, feedback widgets, interviews, and by monitoring social media mentions and reviews. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. What are examples of market gaps?

User Testing 94

User Testing Data Visualization Feedback Software Research Software 94

Usersnap

SEPTEMBER 12, 2023

You either have a million questions that you don’t know how to arrange on your product pricing survey, or your mind is blank and you don’t know where to start. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Mind the Product

FEBRUARY 10, 2017

As the product manager survey results that we published on Mind the Product suggested, listening to the market doesn’t happen enough among enterprise software designers. However, tools like Zintro offer a more cost-effective alternative for finding consultants who can help you with market research. Survey the Market.

User Testing 70

User Testing Market Research Product Research Research Software 70

Intercom, Inc.

JANUARY 14, 2021

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. You have frameworks, look at market dynamics, do practical research, and advise companies on how to use these frameworks.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? Product marketing vs. traditional marketing.

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. TL;DR Customer insights are deep interpretations of customer’s actions, preferences, and needs based on data like purchase history, social media interactions, customer surveys , etc. What are customer insights?

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Research Software 85

Gainsight

MARCH 31, 2020

We surveyed CEOs, CROs, and CCOs of late stage private cloud companies (e.g., The first learning came from the survey responses themselves. We emailed a population of 82 respondents and received 41 surveys back. As we’ve written many times, Customer Success is a company-wide strategy, not just a department.

Research Software 105

Research Software Product Research Technical Review Software Review 105

Userpilot

MAY 1, 2024

You can perform a needs analysis using various methods, such as user feedback surveys, focus groups, and interviews. Also, collect qualitative data through open and close-ended surveys from various user segments. Userpilot can help you monitor user behavior and collect qualitative feedback with in-app surveys. Book a demo now.

User Testing 82

User Testing Feedback Software Analytic Tools Research Software 82

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 86

Product Research User Testing Research Software Feedback Software 86

Userpilot

DECEMBER 7, 2023

Data-driven insights can help you create resilient product growth strategies. For instance, market research data can help you decide on effective product management strategies. You can then tailor your marketing campaigns to match those needs or use that knowledge to personalize and improve the customer experience.

Data Visualization 94

Data Visualization Analytic Tools Feedback Software Research Software 94

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. With a customer-centric marketing strategy, you can improve your customer experience and easily drive product growth by helping new and existing users discover more value.

Feedback Software 95

Feedback Software User Testing Research Software Customer Feedback 95

Userpilot

SEPTEMBER 11, 2023

Whether you’re launching a new product or releasing a new feature/version of your product, this article will guide you through the different launch phases and help you create an effective product launch strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 101

Product launches Product Research Data Visualization Research Software 101

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. Use a range of techniques and tools, like interviews, surveys , and product analysis to collect diverse user data to inform screening. In addition, carry out market research to assess the competitive landscape and identify market gaps.

Data Visualization 96

Data Visualization Product Research User Testing Analytic Tools 96

Nulab

APRIL 27, 2022

The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. What is a pivot strategy? A pivot is a strategy to change the direction of your business. Types of pivot strategies. Reasons to implement a pivot strategy. The market is changing.

Data Visualization 84

Data Visualization Research Software Analytic Tools Customer Experience 84

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. zero-risk answers) to survey questions.

User Testing 66

User Testing Research Software Market Research Product Research 66

The Basics of Product Management

JUNE 30, 2020

Then these strategies are a must know for every product professional. Product Feedback Loop – Strategies. There are many strategies that a product team can use to get real and useful feedback on their products. The following strategies are all equally important. Community Surveys. Market Research.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. The idea validation process consists of 6 steps.

User Testing 87

User Testing Product Research Feedback Software Customer Feedback 87

Userpilot

OCTOBER 29, 2023

One way to determine the willingness to pay is through market and competitor research. Effective customer research techniques include interviews and focus groups as they allow you to collect qualitative feedback. Surveys enable you to collect vast quantities of customer data for more quantitative studies. Pricing survey.

Research Software 97

Research Software Feedback Software Analytic Tools User Testing 97

The Product Coalition

JUNE 15, 2020

80% of product managers say they don’t talk to their customers enough yet they report that their best sources of product ideas are direct customer feedback and market research. In the survey, 2 out of the top 3 sources of the best product and feature ideas came from Direct Customer Feedback and Market Research.

Product Research 117

Product Research Data Visualization User Testing Customer Feedback 117

Userpilot

NOVEMBER 20, 2023

TPMs are responsible for market and customer research , but their main focus is on satisfying market needs from a technical point of view. Tech PMs work actively with product teams on the product vision and strategy. Their technical expertise allows them to identify risks and develop effective mitigation strategies.

Analytic Tools 96

Analytic Tools Feedback Software Research Software User Testing 96

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 94

Branding User Testing Product Research Data Visualization 94

Userpilot

JANUARY 16, 2024

Task ChatGPT with identifying and formulating the best pricing strategy for your industry. A darling for product managers, it allows you to focus on higher-level tasks like product strategy while handling repetitive tasks like: Benefits of ChatGPT for product managers. ChatGPT performs market research.

ChatGPT 92

ChatGPT Data Visualization Onboarding KPIs Research Software 92

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. TL;DR VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. Book a demo to learn more!

Customer Feedback 92

Customer Feedback User Testing Feedback Software Data Visualization 92

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Send voice-of-the-customer surveys like CSAT , CES , NPS , and feature surveys to collect and analyze customer feedback.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Research Software 90

Userpilot

OCTOBER 2, 2023

It’s easy to conduct generative research using concept testing , in-app surveys , user journey mapping, focus groups, and diary studies. You can improve user onboarding with generative research by conducting interviews, usability testing, and user journey mapping to uncover issues. What is generative research?

User Testing 104

User Testing Product Research Research Software Feedback Software 104

Userpilot

NOVEMBER 21, 2023

Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. Surveys are another popular method.

Product launches 88

Product launches User Testing Product Research Analytic Tools 88

Userpilot

JUNE 28, 2023

When used correctly, customer feedback can shape your growth strategy, help you detect issues, improve your brand image, and increase customer loyalty. However, good feedback questions vary depending on the purpose of your survey. Market research feedback questions are extremely useful in this regard.

User Testing 93

User Testing Customer Feedback Customer Satisfaction Feedback Software 93