article thumbnail

Feedly is hiring a VP Marketing

Roy Madden

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels.

article thumbnail

461: Customer use cases to guide product design – with Lilac Muller, PhD

Product Innovation Educators

Second, not all users are the same, so creating a common use case across a market segment or sub-segment is a lot harder than one thinks. The use case starts from the business plan—the target market vertical that the product fits the best. We sold it in the market place and started getting feedback.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Combining DevOps and Agile Transformations to Achieve Business Outcomes

Agile Velocity

While the Agile movement originated in software development, it has been applied to much more: from medical devices to spacecraft, as well as engineering, marketing, and education. The product or service meets the expectations of the market for usability, reliability, etc. The time it takes to deliver an idea into the market.

article thumbnail

The Little Things

The Product Coalition

Big visions drive big innovations, which, in turn, generate big teams, revenues, and businesses. But, it is a necessary tool for iterating, executing and scaling an existing vision/passion/idea. It is an incredibly useful & (I believe) necessary tool for iterating, executing and scaling an existing vision/passion/idea.

article thumbnail

Leverage

Product Solving

Build content that casts a vision and enables the team to stay on track. “Good product managers create leveragable collateral, FAQs, presentations, white papers. If your team doesn’t have this type of vision, it is not surprising you are spending a lot of time on low-leverage tasks to keep the team on the right path.

article thumbnail

Product Managers – More Strategic as Product CEO or Portfolio Executive?

Product Management University

Portfolio Vision Portfolio CEO, the first and most important thing you’re going to do, just like the CEO of a company, is establish a “north star” vision for the portfolio. The important thing here is that each product vision supports the portfolio vision. Here’s the great thing about this vision structure.

article thumbnail

Product Manager CV Template – How to Create The Perfect PM resume? [+ tips from experts]

Userpilot

This includes market research (potential employers), understanding product strengths (your value to the customer), iterative development (subsequent drafts), or refining the UI (formatting). Careers in programming are a good springboard as are those in sales, customer service, or marketing. List the ones that you possess.