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Product Management Marketing: A Guide for Building Successful Products

Userpilot

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market. What is product management?

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Product Analytics Guide for SaaS Products

Userpilot

How can product analytics help product managers create better digital products and more satisfying user experiences? We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Want to check it out?

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. acquisition channels), product data (e.g.,

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Working as a product manager can be a busy, unpredictable and octopus-like existence. Bringing team members together, organizing user research, product demos, road mapping and more. If you’re a mobile app product manager there’s a whole additional layer of complexity to add to that cake. What features are most important to them?

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How to launch a marketplace: A zero-to-one experience

The Product Coalition

I’d like to share a few product management insights from Synch, a company I co-founded in 2017, to help entrepreneurs who are launching new marketplaces. Even though the article is intended for entrepreneurs, it could also provide fundamental insights to product managers who are tasked to improve metrics in a marketplace.

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Best Practices to Improve Product and Feature Velocity

Userpilot

Feature velocity is one of the product management buzzwords but what exactly does it mean? Velocity is a metric that describes how much work a team can deliver during a sprint. Velocity is a metric that describes how much work a team can deliver during a sprint. Product features are its characteristics.

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Agile Release Planning Best Practices For Product Managers

Userpilot

How can product managers leverage them to build successful products? Agile release planning allows teams to deliver value in less time and collect user feedback while they are still working on the product. The whole agile team should take part in release planning but the product owner is accountable for the final plan.

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