Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market. What is product management?

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. It covers every user touchpoint from registration and onboarding to adoption.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? What is your product about? Tell readers all about your product range.

Research Software 98

Research Software Onboarding KPIs Product Research User Testing 98

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. 16 Product Management Best Practices.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Gainsight

APRIL 5, 2022

Multi-product companies are bursting with growth potential. But product leaders and managers know how challenging it can be to keep that growth moving in the right direction. However, there are tried-and-true ways for product leaders to use analytics to drive multi-product growth. Users are forgotten.

Analytic Tools 52

Analytic Tools Embedded Analytics Feedback Software Product Research 52

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. Successful product launches stand on the back of an effective GTM strategy. The next step is actually getting it to them. Let’s get started!

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

JUNE 8, 2021

Finding the right collection of product management software isn’t easy, especially with hundreds of products available in the market. Today we’re going to help you narrow down your options by compiling a list of the 15 best product management software you can include in your product stack! Product Feedback Software.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy isn’t a metric you can measure. But you can get a full picture of your customer relationships with NPS surveys , product adoption rates , and churn rates. Customer intimacy is not a metric you can measure.

User Testing 98

User Testing Feedback Software Research Software Analytic Tools 98

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users. How to decide.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 98

Product launches User Testing Feedback Software Research Software 98

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents. Source: Productworld.co.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

AUGUST 14, 2023

The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. Use Product Hunt to extend your audience reach for the new product launch. A/B test landing pages to increase customer acquisition.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing User Testing 98

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Specify feature prioritization.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Alchemer Mobile

OCTOBER 9, 2018

Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT. Product managers will also often sit with customer service representatives to listen to the calls. So we get a ton of valuable feedback that way.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. Everyone wants to grow organically through great product experience.

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Userpilot

OCTOBER 6, 2022

What is data product management? How is it different from product management ? Data product management is the discipline of collecting and analyzing data to develop and improve products. Data products are built around advanced data processing, AI, and machine learning. A data product management team has two groups.

Data Visualization 98

Data Visualization Customer Feedback Analytic Tools User Testing 98

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software 98

Feedback Software User Testing Data Visualization Onboarding KPIs 98

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Research Software Product Marketing 98

Intercom, Inc.

DECEMBER 18, 2018

Plain and simple, email marketing is the tactic of sending marketing messages via email. Recommendations for similar products. Onboarding tips for a new app. The first step to take is to find an email marketing service that has the features you need to interact with your customers. An onboarding email series.

User Testing 150

User Testing Analytic Tools Customer Experience Research Software 150

Userpilot

JUNE 8, 2022

Do you implement product management analytics from the onset of a product launch to understand user behavior and timely improve the product based on the findings? What metrics should you track to turn them into actionable insights? Ready to dive into product management analytics? Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 52

Userpilot

DECEMBER 6, 2022

The term “beta testing” is often associated with programmers who are testing out a new version of their software. That said, beta testing in marketing is just as important. Having clear goals , the right testers, an appropriate timeframe, and proper documentation will guarantee that your beta test is a success.

User Testing 96

User Testing Data Visualization Analytic Tools Feedback Software 96

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Achieving product-market fit is about building a product that meets a market need, while product-customer fit is about attracting the right customers.

User Testing 59

User Testing Product Research Feedback Software Framework 59

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

Userpilot

JUNE 7, 2021

This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! Best SaaS marketing automation tools for product adoption. SaaS marketing automation helps deliver the right message through the right communication channel at the right time. Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

The Product Coalition

OCTOBER 25, 2018

This information, often in the form of unstructured data, is crucial to discover latent needs and they may not dictate the product roadmap, but will certainly shape product development. Checklist for Customer Feedback Plan Your Customer Interviews Customers will always be your most important source of product feedback.

User Testing 60

User Testing Customer Feedback Data Visualization Customer Experience 60

Userpilot

SEPTEMBER 14, 2023

What are the different types of product managers? We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Userpilot

JULY 18, 2023

What does a product manager do? We look at: 7 key responsibilities of product managers. Different kinds of product manager roles. Qualities of a good product manager. TL;DR A product manager is in charge of the entire product lifecycle. This is essential to build a roadmap that drives the product strategy.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98

Userpilot

NOVEMBER 30, 2022

How can product managers keep tabs on all the KPIs necessary to make informed product decisions without getting swamped with all the irrelevant data out there? The short answer is: with product dashboards! We also explore tools for building product dashboards and data analysis. Let’s get to it.

Data Visualization 98

Data Visualization Dashboard Analytic Tools Onboarding KPIs 98

Intercom, Inc.

AUGUST 25, 2020

On this episode of Intercom on Product myself and Paul (Adams, our SVP of Product) delve into how product teams can and should partner with their marketing team peers. To this end we’ll be broadening our scope in future episodes, to look at the various intersections that a product team meets in a typical SaaS organisation.

Marketing 238

Marketing Feedback Software Onboarding KPIs Reporting Tools 238