Userpilot

FEBRUARY 2, 2023

Content testing is how you ensure that your content is relatable and well-perceived by your audience. Content testing is a form of user experience research that measures the quality and performance of content. By running regular tests and improving upon the results, you can boost your conversion and retention rates.

User Testing 96

User Testing Research Software Feedback Software Product Research 96

Userpilot

MARCH 21, 2022

An in-app messaging campaign is at the heart of product communication software when it comes to helping new users navigate. Even so, crafting an effective in-app messaging strategy can be challenging. Conversely, creating relevant and timely in-app messages could increase retention and growth.

Feedback Software 98

Feedback Software Messaging User Testing Customer Feedback 98

Userpilot

APRIL 10, 2024

How to improve the customer experience of your SaaS product? More importantly, we share 17 engagement strategies to help SaaS companies enhance their CX. TL;DR Customer experience is how the product makes the user feel during their interactions at all customer journey stages. Let’s get right to it.

Customer Experience 52

Customer Experience User Testing Analytic Tools Feedback Software 52

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

UX Studio: Product Management

AUGUST 1, 2021

Of course, your goal is to get more and more users and engage them with your application. But how can the user experience of your product help? How can you measure if your users are engaged? How can you measure user experience? The ideas were tested and researched in a pleasant way.

Data Visualization 132

Data Visualization Customer Feedback Customer Experience User Experience 132

Userpilot

MAY 18, 2023

TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product. The customer experience (CX) encompasses all customer interactions with every aspect of your company as they move through the user journey stages.

Customer Experience 94

Customer Experience User Testing Analytic Tools Feedback Software 94

Userpilot

DECEMBER 10, 2022

By reducing friction in your user experience, you will improve engagement , drive loyalty and retention, and ultimately boost conversions. In this article, we’ll cover: What is user friction and how it can kill your relationship with customers? How to identify user experience friction.

Customer Experience 97

Customer Experience User Friction User Testing Customer Feedback 97

Userpilot

JUNE 20, 2023

Cultivating user trust is critical to the success of any long-term product strategy. It is also one of the central goals of the user experience design process. It also explores 15 strategies that help UX designers build trust in potential users. What is user trust? Why is user trust important in UX?

User Testing 97

User Testing Customer Feedback Customer Experience UX 97

Userpilot

SEPTEMBER 22, 2023

Looking for an effective In-app messaging tool and wondering if UserGuiding is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether UserGuiding is the ideal choice for your In-app messaging needs. Looking for A Better Alternative for In-app messaging?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Once you understand how the cycle works, you need to learn good strategies you can apply.

User Testing 104

User Testing Analytic Tools Research Software Feedback Software 104

Userpilot

APRIL 8, 2024

Following the right SaaS growth strategies can make a difference in how your business evolves and survives. But what exactly is a growth strategy? Let’s explore the different types of growth strategies, how to create them, and multiple ways you can unlock product growth with real actionable strategies.

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

AUGUST 28, 2023

As customers switch from email to social media, in-app messaging , live chat, push notifications, and more, you need a way to connect them all and deliver a seamless experience to users. Finally, set clear goals and KPIs for each communication channel – email, social media, and in-app messaging.

Analytic Tools 95

Analytic Tools Research Software Customer Communications Data Visualization 95

Userpilot

MARCH 6, 2024

Chatbot Implementation : Using chatbots so your website can provide immediate answers to common user questions, reducing bounce rates and improving conversions. Personalized Customer Experiences : Tailoring onboarding sequences based on user data to impact their upgrade decisions.

Feedback Software 98

Feedback Software Research Software Analytic Tools Product Research 98

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate. What is product-led growth?

Analytic Tools 97

Analytic Tools Feedback Software Onboarding KPIs Marketing 97

Userpilot

APRIL 12, 2023

What’s a user adoption strategy? TL;DR A user adoption strategy is a plan for user education and onboarding so that they progress smoothly toward activation and adoption. TL;DR A user adoption strategy is a plan for user education and onboarding so that they progress smoothly toward activation and adoption.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Feedback 98

Userpilot

JANUARY 25, 2022

Other methods we look at include: promoting in-app feature discovery using contextual tooltips ; collecting and acting on feedback with micro surveys ; onboarding gamification ; removing friction with an in-app resource center ; messaging outside the app to draw users back, and continuous improvement through A/B testing.

Feedback Software 98

Feedback Software User Testing Product Research Onboarding KPIs 98

Userpilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. A/B test landing pages to increase customer acquisition. Referral: Loyal users become brand advocates.

Onboarding KPIs 96

Onboarding KPIs Strategy Marketing User Testing 96

Userpilot

OCTOBER 31, 2023

Free trials can impact cash flow and revenue generation, especially if a significant portion of trial users don’t convert into paying customers. This article explores 15 strategies to help you achieve that. TL;DR A free trial is a sales strategy that allows prospective customers to use your product for a limited time.

Feedback Software 91

Feedback Software Research Software User Testing Onboarding KPIs 91

Userpilot

NOVEMBER 7, 2023

That said, we’ll go over how to build a strong customer engagement strategy that cultivates trust and unlocks product growth. Customer engagement marketing is about the strategies and communication tactics for building a solid customer-product relationship through an engaging customer experience.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

SEPTEMBER 14, 2023

TL;DR Customer segmentation is the process of splitting users into groups based on shared characteristics. There are many different ways to segment and define user segments. There are many types of user segmentation models to choose from. Putting what you learn into practice to optimize the customer experience.

Customer Experience 99

Customer Experience Analytic Tools User Testing Feedback Software 99

Userpilot

AUGUST 20, 2023

After tirelessly working on a new release, the next step is to drive feature adoption and ensure the intended users enjoy using it. This article shows you the right strategies to implement for feature adoption. Feature discovery focuses on making users aware of new or underused features.

Feedback Software 92

Feedback Software Onboarding KPIs Product Research Strategy 92

Userpilot

APRIL 14, 2023

Having an effective SaaS onboarding strategy is essential to user success and, by extension, customer retention. In this article, we’ll go over why you need a SaaS customer onboarding strategy, the key components of a successful customer onboarding process, and how to create your customer onboarding strategy in 10 steps.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Onboarding KPIs 97

Userpilot

MAY 5, 2022

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. How to use micromarketing to convert trial users to paying customers and drive growth. Segment all users based on needs and user journey stages.

Research Software 98

Research Software User Testing Customer Experience Data Visualization 98

Userpilot

NOVEMBER 19, 2023

It’s much easier to sell to existing customers than to win over strangers, but how exactly do you cross-sell to SaaS users? This article answers your questions with proven cross-selling strategies and examples from top SaaS companies. Use contextual automated in-app messages to cross-sell to engaged users.

Analytic Tools 87

Analytic Tools Feedback Software Data Visualization Reporting Tools 87

Userpilot

FEBRUARY 28, 2023

Which are the best user adoption strategies for driving growth in SaaS? In this article, we cover 14 actionable strategies and discuss how using product analytics can help enhance the success of each one. TL;DR User adoption happens when users learn how to use a product and discover its value.

Analytic Tools 94

Analytic Tools Feedback Software User Testing Data Visualization 94

Userpilot

DECEMBER 22, 2023

TL;DR UX microcopy is the small snippets of text in the UI that help users interact effectively with the app or website. A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. For example, run A/B and usability tests.

Analytic Tools 104

Analytic Tools Feedback Software UX Data Visualization 104

Userpilot

SEPTEMBER 4, 2023

TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values. Manufacturers and sellers of home/office furniture and supplies have hacked the lifestyle marketing strategy to a tee.

Product Research 94

Product Research Data Visualization User Testing Research Software 94

Userpilot

MARCH 21, 2022

What is fake door testing? The article will give you an understanding of how fake door tests work, how to design them, and what to watch out for not to turn your users against you. Fake doors testing is a technique used to assess market demand for a product before investing in its development. What is fake door testing?

User Testing 96

User Testing Product Research Testing Analytic Tools 96

Userpilot

MAY 17, 2022

There will always be changes, updates, and improvements that need to be implemented to improve user experience and keep products competitive. We’ll cover some strategies that will drive product stickiness through continuous improvement based on user feedback. It comes back to asking your users.

Feedback Software 97

Feedback Software User Testing Product Research Customer Feedback 97

Userpilot

APRIL 10, 2023

Apart from offering delightful products, these companies have managed to successfully leverage their freemium strategy to drive product growth. TL;DR A freemium strategy is based on a free plan that offers limited functionality or usage for unlimited time. Want to see how Userpilot can help you execute your freemium strategy?

Feedback Software 89

Feedback Software Analytic Tools User Testing Strategy 89

Userpilot

DECEMBER 6, 2022

The term “beta testing” is often associated with programmers who are testing out a new version of their software. That said, beta testing in marketing is just as important. Having clear goals , the right testers, an appropriate timeframe, and proper documentation will guarantee that your beta test is a success.

User Testing 87

User Testing Data Visualization Analytic Tools Feedback Software 87

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

Feedback Software 90

Feedback Software User Testing Customer Experience User Friction 90

Usersnap

JUNE 27, 2023

Are you ready to take your product from concept to triumph through effective beta testing? The journey from idea to success hinges on the crucial stage of beta testing. But for startups, the challenge of finding 100 willing beta users can feel like an insurmountable obstacle. Let’s dive in and discover the path to success!

User Testing 52

User Testing Data Visualization Product Research Customer Feedback 52

Userpilot

MARCH 10, 2024

TL;DR User behavior patterns refer to the common behaviors people demonstrate while using an app. Behavioral analysis aims to identify these trends to improve the user experience. Monitoring patterns in user behavior offers several benefits, including improved product adoption and reduced churn.

Data Visualization 99

Data Visualization User Testing Customer Feedback Customer Experience 99

Userpilot

AUGUST 22, 2022

Looking to build a customer feedback strategy for your business? Customer feedback is all the data you collect about how users use your product and feel about their experience. Customer feedback is all the data you collect about how users use your product and feel about their experience. You’re in the right place.

Feedback Software 97

Feedback Software User Testing Customer Feedback Customer Experience 97

The Product Coalition

OCTOBER 13, 2021

To stay competitive in this new environment, tech-savvy C-levels put advanced technologies in the center of their winner-takes-all strategies. In the article, I’ll cover the most significant mobile software testing types to bear in mind on the digital transformation journey. and ensures high protection of users’ sensitive data.

User Testing 125

User Testing Product Research Testing Weak Development Team 125

Userpilot

FEBRUARY 7, 2023

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. What is the use of in-app messaging? Let’s get right into it!

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98