Remove Positioning Remove Product Management Remove Product Research Remove Seminar
article thumbnail

Develop a Content Strategy for Product Marketing in 5 Steps

Product Management University

Developing a content strategy for product marketing requires an approach similar to product positioning. To that end, writing through the lens of the customer and what they do is far more beneficial than content that’s written through the lens of your product and the problems it solves.

article thumbnail

Advice For Getting Into Product Management

Under 10 Consulting

Product management is an exciting role. It can drive product direction and ensure your team builds the right product for the market. It can also be frustrating because other departments have expectations of product management that rarely align with yours. Technology expertise is about how the product works.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Conferences In 2021 You Can’t-Miss

Userpilot

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents. Source: Productworld.co.

article thumbnail

Becoming a Product Leader with Win/Loss Analysis

Product Beautiful

Nearly every product manager I speak to desires to be a leader in his or her organization. Everyone knows that as a member of the Product Team, you must exercise soft skills like influence to nudge your product towards success. Product Teams also need to consider who they target for WLA. Losses are less obvious.

Seminar 61
article thumbnail

The Top 8 Tech Companies to Intern at in 2022

PMLesson's Ace the PM Interview

However, it's very challenging to get a full-time position at many of these companies. Finally, the APM (Associate Product Manager) is for product management and product marketing management roles. Interns will be involved in designing, developing, testing, and manufacturing spaceflight technology.