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Creating a Product Launch Training Program

ProductPlan

Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit.

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Creating a Product Launch Training Program

ProductPlan

Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit.

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How to Measure Software ROI For SaaS Products

Userpilot

When investing in third-party SaaS applications, you still need to assess estimated returns, implementation, and staff onboarding and training costs but not development or maintenance costs – that’s on the vendor. Staff onboarding and training costs. Assess estimated returns over the software’s whole lifetime.

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I’ve abandoned “MVP”

Mironov Consulting

Filed under “whiny excuses from product management for missing delivery dates.” So IMHO, calling something an MVP invites chaos. Stakeholders keep expanding the definition of ‘done’, since we can’t ship a real revenue product without features A, B, C, X, Y and Z. Subtle distinctions are lost.

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Two Development Team Configurations I Lobby Against

Mironov Consulting

Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic.  So

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How to Decrease Beta Testing Costs by 40%

Centercode

When you’re managing beta and delta testing, you’re tasked with providing accurate, useful insights to several different stakeholders — reporting and prioritizing issues for Engineering and QA, feature acceptance for Product Management, contextualizing insights for UX, even testimonials for Marketing.

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GDPR: Who Should be Your Data Protection Officer?

Mind the Product

Monitor compliance with the GDPR and other data protection laws, including managing internal data protection activities, advise on data protection impact assessments; train staff and conduct internal audits. A DPO must be allowed to operate independently and report to the board. A DPIA can be used in a variety of situations.