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How to Decrease Beta Testing Costs by 40%

Centercode

It’s the number one objective driving your product’s success. You need thorough test coverage before release — that is, you need to see how your product’s features and functions perform with real customers in their actual environments. Beta and Delta Managers. Product Managers.

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I’ve abandoned “MVP”

Mironov Consulting

After years of struggle, I’m advising all of my clients and product leader coachees to stop using the term “MVP”. Not to stop doing validation, discovery, prototyping or experiments they may associate that that acronym, but to remove the label from all of their docs and presentations and talks. Here’s why….

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Two Development Team Configurations I Lobby Against

Mironov Consulting

Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic.  So

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How to Measure Software ROI For SaaS Products

Userpilot

Soft ROI comprises qualitative and less tangible benefits , for example, increased productivity from software implemented to improve internal business processes. Userpilot is comprehensive product adoption software with advanced analytics , feedback, and engagement features. What is the ROI of software?

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Creating a Product Launch Training Program

ProductPlan

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. Provide accurate pricing estimates.

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Creating a Product Launch Training Program

ProductPlan

But unlike the ghosts of baseball players, your customers aren’t going to show up just because your product exists. Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. Provide accurate pricing estimates.

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Why Your Entire Company Should Talk with Customers Weekly

Amplitude

When I was the VP of Product at Yesware , we designed a company-wide quarterly challenge, the “Voice of Customer” initiative, where everyone within the company was asked to engage with customers weekly for the duration of a quarter. Led to the new reporting features and multiple product fixes inspired by insights.