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How to Use Data-Driven Insights to Drive SaaS Growth

Userpilot

For instance, market research data can help you decide on effective product management strategies. It also provides information on everything from market development to product positioning and pricing. For example, you can use feature tags to understand how users interact with a feature.

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What are Customer Insights [+ Examples and Best Tools]

Userpilot

There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers. It provides insights into the market size, growth potential, and avenues for product development.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. Market research insights Market research insights can help you understand customer segments , market size, and growth, as well as preferences.

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Generative vs Evaluative Research Methods: A Breakdown

Userpilot

Use evaluative research for competitor benchmarking by conducting market research to understand where your product excels or falls short. Generative research explores new ideas at a product’s inception, while evaluative research assesses existing concepts for effectiveness.

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12 Useful Marketing Surveys: Types, Questions & Tools

Userpilot

TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot. Book a demo to learn more.

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Product-Market Fit Analysis: A Guide For Product Managers

Userpilot

There are a few ways to help determine your product’s market fit. Conduct market research and develop an idea The first thing that you need to do is start with market research. If you don’t have a market for your product, you’re already dead in the water. Userpilot in-app survey feature.

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research.