10 Event Analytics Use Cases for SaaS [+ Examples]
Userpilot
MARCH 27, 2024
Event analytics is a great way for SaaS companies to study user interactions to gain actionable insights into the customer journey. Knowing what steps users take to perform an event can help uncover friction points that are ruining the customer experience. Test out the impact of in-app flow changes to see which one users like the most.
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