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What is Agile UX? Methods & Process

UX Planet

Agile UX is a design methodology based on the principles of Agile software development. Agile is a proven software development approach that emphasizes flexibility, collaboration and efficiency. Agile UX adopts the same values, reframed in the context of digital design projects.

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Why Marketing Should Go Agile

Pragmatic Marketing

Software developers faced a similar crisis in 2001. They responded with a set of principles and a methodology called agile development, and it has transformed software programming. Testing and data over opinions. Unlike scrum for agile software development, most marketers do not write user stories.

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Idea Validation?—?Much More Than Just A/B Experiments

The Product Coalition

While experiments are the gold standard, of validation, there are many other, far cheaper and more immediate ways to test an idea. In this article I’ll run through the spectrum of validation techniques and briefly describe the most important ones. Stakeholder reviews?—?You Sometimes we test a new idea just to learn if it works.

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Design Sprints by Jake Knapp

Mind the Product

In 2001 Jake was working at Microsoft on the Encarta Encyclopaedia product, and all encyclopaedia content was stored on a CD-ROM – in new and innovative ways for the time. But in just two years, Wikipedia contained more articles than Microsoft was able to include in the whole of Encarta – and it was free. Test with users.

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The Many Flavors Of Agile: What’s The Right One For Your Team? | Bethany Pagels-Minor, Apple | BoS USA 2018

Business of Software Conference

Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? from Business of Software Conference. I look at working software. Join the smart people who get BoS updates. Unsubscribe anytime. We will never sell your email address. Transcript. Why do you have that?

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