The Product Coalition

JUNE 4, 2020

The metric was originally developed by Fred Reichheld, Bain & Company, and Satmetrix, and it was introduced by Reichheld himself at Harvard Business Review in 2003. I consider it an essential customer relationship measure for every product company and find this system yet another relevant technique for measuring the product/market fit.

User Testing 78

User Testing Product Marketing Product Research Marketing 78

Userpilot

JANUARY 8, 2021

The metric was developed by Bain and Company in 2003 and has since been adopted by millions of businesses. On a scale of one to ten, how likely is it that you would recommend [your company/product/service] to a friend or colleague?”. So if your score is 30, does that mean you can take a break from product management?

Analytic Tools 80

Analytic Tools Feedback Software Data Visualization Weak Development Team 80

PMLesson's Ace the PM Interview

MAY 19, 2020

The Associate Product Marketing Manager (APMM), program is Google’s global, renowned early-career program, which was started in 2003 by Marissa Mayer at a similar time she started the Associate Product Manager (APM) program. What is an APMM? Ensure it gets to the point and has content that stands out.

Product Marketing 52

Product Marketing Marketing Weak Development Team Analytic Tools 52

Mind the Product

DECEMBER 2, 2016

In 2003 Lego lost $300 million – even though Lego has the highest profit margin of any toy brand – and predicted a loss of $400 million in 2004. Product marketing issues. He says that his framework is simple to implement and enables product teams to track how the feedback categories change month over month.

User Testing 70

User Testing Customer Feedback Customer Experience Feedback Software 70

Userpilot

JANUARY 22, 2020

Net Promoter Score, often abbreviated to NPS, was first devised in 2003. An NPS survey consists of one simple question (sometimes two, but we’ll get to that)… “How likely are you to recommend [PRODUCT] to a friend or colleague?”. That was 17 years ago, back in 2003. How to cross-reference product usage with NPS?

Analytic Tools 128

Analytic Tools Feedback Software Research Software Data Visualization 128

The Product Coalition

APRIL 2, 2020

To survive and succeed, your product leadership must be sharper than ever. Beijing’s Forbidden City, July 2003 (photo taken by me) June 24th, 2003, was the first day of life after SARS in Beijing. My free e-book “Speed-Up the Journey to Product-Market Fit”? —?an On that same day, I landed in the city.

Leadership 78

Leadership User Testing Agile Travel 78

svpg

SEPTEMBER 30, 2016

When I first decided to start The Silicon Valley Product Group, I had just left eBay and had some very strong opinions about what makes great product teams, and great product cultures, and while there were more than a few important thinkers and leaders on these topics, one area that I felt was under-represented was the role of product management.

Reporting Tools 160

Reporting Tools Analytic Tools Customer Experience Technical Review 160

Sachin Rekhi

JUNE 18, 2015

I wanted to share the best practices I've learned for implementing an NPS program within an organization to get the most out of this KPI for driving more delightful product experiences. Net Promoter Score (NPS) is a measure of your customer's loyalty, devised by Fred Reichheld at Bain & Company in 2003. The Origin of NPS.

Product Research 107

Product Research Customer Experience User Testing KPI 107

Business of Software Conference

NOVEMBER 19, 2019

Couple of really good examples of that are product management and product marketing because they are a multiplier; they collaborate across a team so if you don’t have a really high bar there you’re going to have really bad product and you’re going to have really bad messaging for your sales and marketing team.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8