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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. With globalization and advancing technology, products and services are becoming commoditized faster than ever.

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Unlocking the Power of the Blue Ocean Strategy: A Comprehensive Guide for SaaS Businesses [2023]

Userpilot

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. It focuses on differentiation and low cost simultaneously to break the value-cost tradeoff. With globalization and advancing technology, products and services are becoming commoditized faster than ever.

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Business Development vs. Product Management

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

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Product Strategies for Non-Strategists

The Product Guy

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel. Signup to be a Mentor Today!

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Rapid Prototyping for Product Managers

The Product Guy

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel. Signup to be a Mentor Today!

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When You Should Not Listen to Your Customers

The Product Coalition

Berlyne As product managers, we have all enthusiastically dived into customer feedback, hoping to find insights that will take our product game to the next level. The second difficulty is that people often frame their needs as solutions. This examination helps to reveal the problem behind the solution.

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When going fast is not the same as going somewhere

The Product Coalition

A view into Ikea’s integrated activity system. Strains of core activities that run through the organization and stabilize a system just like reinforcing rods made of steel. For instance, the razor company aligned their activities with P&G’s well respected advertising and customer research activity system.