Getting conversational: HubSpot’s CEO on a new species of disruptor
Intercom, Inc.
SEPTEMBER 22, 2020
This was one of the defining moments that inspired the creation of HubSpot back in 2006. But there needs to be a clear vision and purpose – a “why” so to speak. Even with a clear vision, like HubSpot’s permission-based inbound marketing, forging the path for a new category is no easy feat.
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