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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. For instance, since 2004, Saravana had been writing about the Microsoft BizTalk technology on his blog. The blog helped Saravana to connect with a niche audience interested in enterprise cloud technology. A few things helped here.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. It’s a free tool that HubSpot launched in 2007 that scores your website based on factors like speed, SEO, mobile-friendliness, and security. Best practices for implementing it. Real-world examples to inspire you.

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

Adam: A lot of our listeners are going to know you best through your writing; isn’t that how Marc originally found you back in 2007? Andrew: Brian Balfour was previously the VP of growth at HubSpot, which invented inbound marketing and a bunch of other important concepts. Andrew: That’s right. Andrew, this has been awesome.

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Podcast Q&A: Dropbox’s viral growth, Uber’s tricky funnels, and future growth channels

Andrew Chen

This was originally published on Intercom’s blog here. Adam: A lot of our listeners are going to know you best through your writing; isn’t that how Marc originally found you back in 2007? Andrew: Brian Balfour was previously the VP of growth at HubSpot, which invented inbound marketing and a bunch of other important concepts.