Remove 2008 Remove Branding Remove Feedback Loop
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8 Customer-Led Marketing Examples to Inspire Your Strategy

Userpilot

You’ve probably had enough theories already, so this article cuts to the chase to show you examples from top brands that are killing it with this approach. This increased their motivation and turned many into loyal brand advocates, driving word-of-mouth referrals for the business. Then keep reading! Join other product marketing geeks.

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Prashanth Chandrasekar on writing the script of the future

Intercom, Inc.

Created in 2008 as a question and answer site by Jeff Atwood and Joel Spolsky, it has grown to become one of the primary technology communities on the web, and by far the largest corner of the Stack Exchange Network of sites, which collectively has more than 120 million monthly users. Jordan: That’s great. Jordan: Absolutely.

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How to tell your company story

Intercom, Inc.

We’re really lucky on the support team because we have a super tight feedback loop the helps us understand how well we’re applying Intercom’s story to our day to day work. If you invested $1,000 in Starbucks at its low point in 2008, that investment would currently be worth over $14,000.

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Learning from Failure: Product Manager Style

The Product Coalition

The original Peek Pronto designed solely for email was refreshing and innovative when it came to market in 2008. Start by defining your Minimum Viable Customer who you can use as a focus group to start the feedback loop. Twitter Peek by Peek A $200 portable device designed solely for Twitter. Look for Product Market Fit.

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Building the Future of Digital Technology News with Richard MacManus

DISQO

ReadWriteWeb was ranked among the top ten blogs in the world by Technorati and was syndicated by The New York Times (2008-11). So it was all brand new and building ReadWriteWeb was a lesson for me in terms of how to adapt to that world. ReadWriteWeb was sold to SAY Media in December 2011 and Richard left the site in October 2012.

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Building the Future of Digital Technology News with Richard MacManus

DISQO

ReadWriteWeb was ranked among the top ten blogs in the world by Technorati and was syndicated by The New York Times (2008-11). So it was all brand new and building ReadWriteWeb was a lesson for me in terms of how to adapt to that world. ReadWriteWeb was sold to SAY Media in December 2011 and Richard left the site in October 2012.

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The Podcast Ecosystem in 2019 – a16z’s 68 page analysis (Guest essay by Li Jin)

Andrew Chen

However, the gender gap has narrowed from a 25% gap in 2008 to 9% today. The primary goal behind these podcasting initiatives is mostly brand-building and marketing, rather than driving revenue. Another monetization mechanism that companies are experimenting with is branded content. per free listener.