Roman Pichler

Product Roadmap Prioritisation

Roman Pichler

Before You Start Prioritising …. Before you order the roadmap items, double-check that you have a validated product strategy in place. You should be able to confidently say why users would want to use your product and why it is worthwhile for your company to invest in it.

Collocation, Trust, and Distributed Teams

Roman Pichler

A Tale of Two Products. I once worked with a telco company that was developing a brand-new commercial product. Product management and development were located at separate sites in different countries.

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Should Product Roadmaps Have Dates?

Roman Pichler

What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months.

Listen to Understand: Listening Practices for Product People

Roman Pichler

Listen to Understand, not to Answer. Most people do not listen with the intent to understand; they listen with the intent to reply,” wrote Steve Covey in his book The 7 Habits of Highly Effective People.

Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

Product Ethics

Roman Pichler

What is an Ethical Product? An ethical product is an offering that does not cause any harm, neither to its users nor the planet. [1] 1] The former includes negatively impacting the people’s mental wellbeing, for example, by encouraging addictive behaviour or promoting harmful information.

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Technical Debt and Product Success

Roman Pichler

Why Technical Debt Matters for Product People. As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is.

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Empowering Development Teams

Roman Pichler

How to Reduce the Product Backlog Size

Roman Pichler

Split the Product Backlog. Faced with an overly long and detailed product backlog, investigate if it does describe one cohesive product. Over time, products can serve an increasingly heterogeneous market and provide a large number of different features, some of which may not be used by all users.

Why Product People Should Care About Business Strategy

Roman Pichler

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders.

The Product Growth Engine

Speaker: Dave Martin, Founder, Right to Left

How do you create sustainable growth? Do your product and feature releases achieve the desired results? In this talk, Dave Martin, founder at Right To Left, will explore how human bias repeatedly hinders product success and causes teams to miss out on their potential.

A Strategy Map

Roman Pichler

Maps are the Foundations on which Adventures are Built. When I was a little boy, I truly loved all things pirate. Even as an adult, I very much enjoyed reading pirate books with my children. One of them even came with a separate treasure map that could be unfolded to discover a hidden treasure.

Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Sustainable Pace in Product Management

Roman Pichler

What is Sustainable Pace? Sustainable pace is an important agile principle. The Agile Manifesto defines it in the following way: “The sponsors, developers, and users should be able to maintain a constant pace indefinitely.”

10 Scaling Tips for Product People

Roman Pichler

1 Involve the Right People. A small group of qualified individuals who have the right skills and motivation can be more productive than many individuals who lack the necessary expertise and act out of obligation. This is true for product people and development team members alike in my experience.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

Sprint Planning Tips for Product Owners

Roman Pichler

Come Prepared. Make sure you carry out the necessary prep work prior to the sprint planning meeting. Be clear on what you want the sprint to achieve, ensure that the product backlog is appropriately refined (or groomed) , and have its high-priority items ready.

Digital Transformation and Product Management

Roman Pichler

Recognise the Importance of Product Management. A digital transformation is a major change program that helps a company succeed in the digital age.

Dealing with Difficult Stakeholders and Team Members

Roman Pichler

It’s a Common Challenge. You just can’t make up your mind. I really wish that for once, you gave us clear priorities,” Jane said accusingly at the end of the workshop and walked out of the room. [1] 1] It felt like a slap in the face, an unprovoked attack. How could she say something so wrong?

Tips for Rewriting a Digital Product

Roman Pichler

See the Rewriting Effort as an Opportunity to Innovate.

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The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

Product Manager vs. Product Owner

Roman Pichler

As you may know, the product owner originated from Scrum, where the role is responsible for maximising the value the product creates. This sounds like a text-book product management responsibility to me.

Be a Balanced Product Leader, Not a Feature Broker or Product Dictator

Roman Pichler

Feature Broker and Product Dictator. How do you best lead the stakeholders and development team as the person in charge of the product? One way to answer this question is to avoid unhelpful but common leadership styles.

Sprint Review Tips for Product Owners

Roman Pichler

Involve the Right People. Collecting feedback from the right people is crucial to make the right product decisions: If you invite the wrong individuals or if key people are missing, then you are unlikely to receive the feedback you need.

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Product Leadership in Scrum

Roman Pichler

Three Types of Leadership. Scrum is a simple framework with three roles: product owner, development team, and Scrum Master. Each role provides a distinct type of leadership. As the product owner, you lead the product and are responsible for its overall success.

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

10 Tips for Creating an Agile Product Roadmap

Roman Pichler

1 Focus on Goals and Benefits.

Is Scrum Right for Your Product?

Roman Pichler

When is Scrum Most Helpful? A process like Scrum is a great fit for your product when it is brand-new or young, and when you extend its life cycle, as shown in the picture below.

Growth Mindset in Product Management

Roman Pichler

Embrace a Growth Mindset. Learning something new requires the right mindset or attitude. If you believe that you lack talent or are not smart enough, then you make it hard—if not impossible—for yourself to acquire new knowledge, skills, and behaviours.

Decision Time: How Decision Rules Help You Make Better Product Decisions

Roman Pichler

Decisions, Decisions. “Is Is everybody OK with changing the release goal for Q3?”, asks Julie, the product manager. After a few seconds of silence, Julie moves on to the next topic assuming that the stakeholders agree. But most people are still thinking about the idea or oppose it.

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Do Product Owners Need Technical Skills?

Roman Pichler

How can you tell if you would benefit from having technical skills as a product owner? To answer this question, I find it helpful to look at how the role is applied.

Product Discovery Tips

Roman Pichler

Bring the Right People Together. Product discovery is a team sport. You should therefore involve the right people in the discovery work and secure enough of their time.

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Balance Your Portfolio with the Product Portfolio Matrix

Roman Pichler

The Matrix Reloaded. The product portfolio matrix , also called growth–share and BCG matrix, wants to help you achieve a balanced portfolio, a portfolio that contains the right mix of young and established products.

Strategic Options for Mature Products

Roman Pichler

What Maturity Means. A product is mature if it has stopped growing: The benefits it creates no longer rise. Instead, they have started to stagnate. In terms of the product life cycle model, the product has left the growth stage and entered maturity, as the following picture shows.

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Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.

Make Your Product Stand Out with the Strategy Canvas

Roman Pichler

The Strategy Canvas. The Strategy Canvas was developed by Kim and Mauborgne, the authors of Blue Ocean Theory. It was originally intended as a business strategy tool to discover new markets. Luckily, the canvas can also be applied to individual products, as the following example illustrates. [1].

Leading Through Shared Goals

Roman Pichler

The Product Leadership Conundrum. As the person in charge of a product, you are responsible for achieving product success. But you can’t accomplish it on your own and rely on the development team and stakeholders.

Leveraging Failure in Product Management

Roman Pichler

Why Failing Can Be Hard. If we like it or not, failure is an essential innovation ingredient. It’s impossible to successfully innovate without taking informed risks and making mistakes.

User Story Reflections

Roman Pichler

Users. As its name suggests, a user story describes how a user or customer uses the product–a digital product is captured from the perspective of the users.

An Adult Conversation About Estimates

Speaker: Beekey Cheung, Software Consultant, Professor Beekums, LLC

Estimates are a contentious topic in software development. Most of our development teams hate providing estimates and many managers are starting to view them as unnecessary. As senior software leaders, how can we determine whether estimates are helpful or harmful to our teams? We are excited to be joined by Beekey Cheung, a software consultant and blogger known as Professor Beekums, who has helped many leaders and teams go from fearing estimates to using them appropriately. He'll walk us through the value of estimates, how to overcome the hesitancy many have in giving them, and how to provide better estimates.