Remove 2008 Remove Positioning Remove Product Marketing
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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

What are the four SaaS product growth strategies – the Ansoff Matrix? The Ansoff Matrix is a visual strategic planning tool that provides business professionals with a framework for product growth. Also known as the Product/Market Expansion Grid, it was designed by mathematician and business manager H.

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8 Customer-Led Marketing Examples to Inspire Your Strategy

Userpilot

This positive first-time user experience often leads them to adopt Calendly, creating a viral growth loop that continuously attracts new users. Calendly creates viral loops around its product. Join other product marketing geeks.

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Effective Strategies to Predict Churn in SaaS

Userpilot

Common reasons for churn: Product-market fit failure. Product pricing plan weak points. Customers could churn due to one of the following reasons: Product-market fit failure: This is one of the biggest reasons for churn and something that most startups deal with. Poor onboarding. Delayed Aha moment.

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The Road to a $100M Company Doesn’t Start with Product

Brian Balfour

In the introduction to this series I made the point that Product Market Fit isn't the only thing that matters. It is actually only one of four fits needed to grow a product to $100M+ in a venture-backed time frame. Why we should be thinking about it as Market Product Fit. I’ve been in both situations.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

I’ve heard from people who disagree with me, and they presented arguments that made me rethink (and even change) some of my positions. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Nearly 850,000 sessions. million pages viewed. 200+ posts.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

I’ve heard from people who disagree with me, and they presented arguments that made me rethink (and even change) some of my positions. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Nearly 850,000 sessions. million pages viewed. 200+ posts.

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Learning from Failure: Product Manager Style

The Product Coalition

The original Peek Pronto designed solely for email was refreshing and innovative when it came to market in 2008. Look for Product Market Fit. You need to do this for every new product you plan to launch, instead of relying on customer insights from your previous product. Customer research is everything.