The Product Coalition

JULY 1, 2019

creating strategies and business models, setting goals, prioritizing idea, execution and validation using GIST. Here are a few examples of NSMs (some taken from Sean’s book Hacking Growth) : WhatsApp users come for free, rich, secure messaging. Each message sent is therefore an increment of value. Barcelona?—?July Barcelona?—?July

KPI 92

KPI Data Visualization Workshop Analytic Tools 92

Gainsight

FEBRUARY 2, 2024

A marketing professional may get excited about creating an email campaign through an email software solution, for example, but she will be very excited when they improve their conversion rates after a simple change to the message. To be truly engaged and satisfied, she must be able to run a successful email campaign.

Education 52

Education User Testing Customer Experience Research Software 52

Business of Software Conference

JULY 26, 2016

Claire Suellentrop: Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging. Des Traynor: Product Strategy is About Saying “No” Revisited. Rand Fishkin: Helping Customers Find You Online – The Ever Changing World of Inbound Marketing. Noah Kagan: Rogue marketing strategies.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. Short on time? Here are a few quick takeaways: Focus on your customers.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209