How to deploy empathy to get the most out of customer interviews, according to Geocodio’s Michele Hansen
Intercom, Inc.
SEPTEMBER 22, 2022
They work with consulting firms, hire their own analysts, buy data management software. But the fact is that a large portion of the employees – developers, marketers, product managers (whose work depends on an intimate understanding of the customer) – rarely, if ever, interact with them. And for a while, that was the case for Michele.
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