Remove 2013 Remove Market Research Remove Product Marketing Remove Product Research
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11 Product Marketing Tools Every SaaS Company Should Try

Userpilot

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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SaaS Product Localization Strategy: The In-Depth Guide

Userpilot

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? Product localization makes the product accessible to users in foreign markets with different languages and cultures.

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Best Product Growth Platforms for SaaS

Userpilot

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

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Spotlight Vision and the Diminishing Returns of Obsessive Customer Focus

The Product Coalition

Because not everyone finds a way out of the loop of reactive product development. In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements.

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Wootric’s Deepa Subramanian on measuring the voice of the customer

Intercom, Inc.

It’s time for product teams to go from being revenue-led or product-led to being customer-led. While there’s always room for carefully executed customer surveys, companies need to think about creative ways to harvest customer feedback from all types of customer interactions. Have you, Paige?

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What I Learned From 3.5 Years as a Product Leader at a VC Backed SaaS Startup

The Product Coalition

In 2013, they convinced Pieterjan Kempynck and his associates that it was time to build their own team. As I maintained good relationships with my former colleagues, I knew Elium was a very promising product and that the team was full of very talented people. The product and engineering teams grew fast too.