2014 Product Management Product Marketing Software Review 
The Accidental Product Manager
FEBRUARY 8, 2021
The product managers at Amazon have a bit of a problem on their hands right now. Google and Apple both have competing products. This means that the Amazon product managers have to do something to make their product unique. Amazon’s share of the smart-speaker market fell to 40% after having been at 59%.
bpma ProductHub
APRIL 30, 2017
These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.
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bpma ProductHub
JANUARY 3, 2017
While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Product Management was still figuring out if it’s a necessary discipline in software companies.
The Product Coalition
SEPTEMBER 7, 2022
Minimum Viable Products: Why You Should Test Before Investing In Ideas Let’s analyze the advantages of MVP-based software development. You can successfully prevent these problems by starting software development with a Minimum Viable Product (MVP). The first version of Buffer is a good software example of a MVP.
The Product Guy
JUNE 20, 2019
Guest Post by: Terri Boshoff (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Nis Frome]. When I joined Wetu in 2014, I was the 7th employee, we had just over 100 companies using our software, we were exclusively available in Africa, and the product was already 5 years old. Start at the Top.
Intercom, Inc.
JUNE 20, 2018
As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Trial and error: adding sales input to the product roadmap.
Mind the Product
MAY 25, 2018
And to test it, we ran user testing almost every week to get rapid feedback on mocked-up and coded prototypes, and reported back to the business every Friday on our progress and what we’d learned. Creating a sub-brand also meant that if the product never took off, it could be quietly discontinued without harming the parent brand.
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