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Transitioning from Managed Service Ad Tech to a Subscription Model

The Product Coalition

One of the larger themes that you’ll hear in ad tech circles today focuses around transparency. With the abundance of ad tech players regularly added to a brands’ media plan, understanding exactly where your ad budget is going is nearly impossible. Spongecell’s Targeting & Trafficking section circa 2015 What Were We Building?

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How to accelerate growth by focusing on the features you already have

Lenny Rachitsky

Every major tech company, including Facebook , Amazon , Netflix , Airbnb , LinkedIn , Uber , TikTok , and—as we’ve seen in recent newsletter issues— Duolingo, has long prioritized optimizing every square inch of their product. But surprisingly, I’ve never seen a great framework for how to think about this work.

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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

In today’s data-driven SaaS scene, these can affect hundreds of millions of users and cause damage in the billions of dollars, and as compliance frameworks become requirements to do business, businesses are turning to third-party services that can help expedite and facilitate the process. How did you make the transition to compliance tech?

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

This involves researching and understanding user needs and pain points to create a framework for a product’s design and functionality and aligning it with business objectives. Developers/engineers – help to validate the technical viability of the UX strategy and implement it. Goal-setting framework.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

How to use technology to create something. But the consulting experience was interesting because I realized that technology is just one part of it – to have a big impact and to build something that’s going to touch many people or solve something important, I need to understand the world and the business side. Making the move.

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Previewing a full chapter of The Cold Start Problem — my upcoming book dropping in December

Andrew Chen

Let me set it up in a few bullets: Many of tech industry’s most valuable products — Slack, Zoom, Instagram, Twitch, YouTube, and others — are at their core products that connect people to each other. These frameworks are targeted at teams building new products, first and foremost. I hope that’s a good teaser :).

Books 63
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Scaling Impact: A Look at the Year Ahead (2022)

Product Talk

From 2015–2019, I was pretty much maxed out all the time. Here’s one review from a Continuous Interviewing course participant. Advances in technology are allowing us to grow our class sizes without compromising the student experience. Reviews really do help others find and evaluate the book. We can add more courses.