article thumbnail

Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. It took us 13 iterations of the product. And ultimately, we launched in 2015 and we’ve been iterating ever since. ” So we did that.

article thumbnail

How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The PM’s Guide To Getting Stuff Done: Tackle Your To-Do List in 3 Easy Steps

UserVoice

.” Bad product managers feel best about themselves when they figure out “how.””. Horowitz makes a great point- product managers are in a strategic role. Does this support one of the high-level goals for my product? Is there anyone else within the company besides me who can accomplish this task (e.g.

article thumbnail

UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

The strategy should also have information about the UX team, processes, and guidelines. Start designing your strategy by clarifying the business goals. Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement.

article thumbnail

What I Learned From 3.5 Years as a Product Leader at a VC Backed SaaS Startup

The Product Coalition

As I maintained good relationships with my former colleagues, I knew Elium was a very promising product and that the team was full of very talented people. I joined this highly motivated group of fifteen people in September 2015. This was an important step as the company also wanted to raise its Series A. In March 2020, after 3.5

article thumbnail

Top 7 Web Designers in California, USA

UX Studio

Los Angeles, CA $50 – $99 / hr Website Design, Branding, Development, Competitive Analysis, Market Research, Brand Strategy, Graphic Design What should you know about the top web designers in California, USA? They provide expertise in brand strategy and positioning, and creating go-to-market plans.

article thumbnail

5 Best Design and Innovation Consulting Firms to Work With in 2021

UX Studio: Product Management

As a design thinking consulting firm , we advise on product strategy, lead workshops, and offer customized training to equip your business with the best UX practices. Their services include design research, market research, business and design strategy, ethnographic research, user experience design and industrial design.