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Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

Why does the outcome focus on business value and not customer value? Why can’t you just generate opportunities from what you know about your customers? Can you create opportunities from sales conversations, support tickets, feature requests, or behavioral analytics? What if you are being asked to deliver more than one outcome?

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The Interview Snapshot: How to Synthesize and Share What You Learned from a Single Customer Interview

Product Talk

When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past behavior, every conversation can uncover dozens of unmet customer needs, pain points, and desires (AKA opportunities).

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2022 customer support trends: How support leaders are adapting

Intercom, Inc.

Customer support has never been a walk in the park. To keep up with these changes, last year we released our first Intercom Customer Support Trends Report. To keep up with these changes, last year we released our first Intercom Customer Support Trends Report. Shawn Carter , Customer Care Team lead at Aircall.

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The Top 10 Deliverables of Product Managers

Sachin Rekhi

Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.

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Customer Experience Strategy for Small Business in 6 Steps

Usersnap

Many small businesses fail because they overlook the importance of a customer experience strategy. If you are unfamiliar with the term, it is the plan undertaken by a business to address a customer’s holistic perception of the business after they interact. Why do you need a customer experience strategy?

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19 Curated SaaS Product Marketing Examples For Every Stage Of The User Journey

Userpilot

There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. best practices include: user-centered mindset, personalized messaging, continuous feedback loops, data-informed decisions. Let’s jump in.

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How to Build a Successful Travel Service and Win Customer’s Heart

The Product Coalition

million bookings made every day, and every tenth person in the world employed in travel services, it’s no surprise that the value of the travel industry is estimated to hit $13.5 Booking, Airbnb, and Expedia disrupted the travel industry by empowering customers with new tools to build their routes, find itinerary options and plan activities.