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The Accidental Product Manager
FEBRUARY 7, 2022
Cosmetic product managers are going after millennials Image Credit: Albert Lugosi. I mean, customers try products, select the ones that they like, and that’s the end of the story, right? At stake is a share of the global cosmetics-products market, which is expected to reach US$805.61 billion in 2017.
The Accidental Product Manager
MARCH 21, 2022
Videogame product managers are starting extend their product development definition and bring more of their complex, graphics-intense hits for consoles and high-end computers to mobile devices. How can game product managers be successful doing this? Games for these systems have grown into a big business.
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The Accidental Product Manager
MARCH 14, 2022
You would think that being a product manager for a hot new start-up beverage would be a great job, right? What does a product manager have to do in order to make their new drink product a success? Why It’s Hard To Market New Drink Products. Why It’s Hard To Market New Drink Products.
The Accidental Product Manager
APRIL 26, 2021
If there is one new product that is currently red hot, it would be food delivery. What are the Amazon product managers doing wrong? Amazon purchased the Whole Foods grocery store chain back in 2017. Products that they order are not available and so substitutions are being made. Whole Foods Home Delivery Service.
The Accidental Product Manager
JUNE 13, 2022
Ad product managers think that they have found a new market Image Credit: United Nations Development Programme. Advertising product managers are always looking for the next “big thing” The advertising market has its ups and downs as customer’s needs, wants, and moods change seemingly overnight.
The Accidental Product Manager
APRIL 10, 2023
Roku product managers are creating an ad-supported streaming strategy Image Credit: Mike Mozart The product managers at the streaming hardware provider Roku had a bit of a problem on their hands. Say Hello To Streaming Ads The product managers at connected-TV giant Roku are betting big on ad-supported streaming.
The Accidental Product Manager
AUGUST 28, 2023
Sometimes good ideas just don’t make it to market Image Credit: Vaping360 As product managers, the one thing that we’d all like to do is to be in charge of a very popular product. However, something that we often don’t consider is that if a product is popular, it’s going to get a lot of scrutiny.
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