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A New Inbound Approach To Customer Success

Gainsight

If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing.

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Do You Measure Up? Metrics for Enterprise SaaS Product Managers

Amplitude

Number of inbound contacts from account reps (otherwise known as Account Executives, Technical Account Managers), and CAC (cost of customer acquisition). As we will cover in the next section, the ability to convert leads into paying customers is one of the biggest differentiators between a successful and unsuccessful product company.

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Finding & Nurturing Top Talent | Elpie Bannister & Alex Yang | BoS Europe 2019

Business of Software Conference

Other organisations, like Google, offer fantastic learning opportunities and growth progression and we believe that most NGOs will also try to differentiate on their organisational purpose. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you.

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Your next wave of growth will come from conversational relationships

Intercom, Inc.

From a 2018 Salesforce survey, 80% percent of customers say that the experience a company provides is as important as its products or services; 57% have stopped buying from a company because a competitor provided a better experience. Send proactive support messages that anticipate issues and reduce inbound conversations.

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

I first started using Intercom back before OpsGenie got acquired by Atlassian, and 2018 was when the acquisition occurred. We had an inbound sales team as well, basically quite a few groups. So tell us about how you’ve differentiated there. One, differentiation, and two, industry standards”. We had a pre-sales team.