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13 Best Product Management Books to Read in 2021 – Product Manager Must-Reads

Userpilot

What are the best product management books to add to your 2021 reading list? Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. New in – Best New Product Management Books in 2021. You can read her writing on ProductTalk.org.

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The Making of Product Managers: Negar’s Story

The Product Coalition

Then she decided to acquire technical skills in web development to get closer to the product development process. In this role, she led a small marketing team and worked with them to develop customer personas to further improve the effectiveness of the organization’s marketing campaigns.

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Product Tours In 2021: The Ultimate Guide

Userpilot

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate. Let's get into it.

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5 Best Design and Innovation Consulting Firms to Work With in 2021

UX Studio: Product Management

We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021. Top design and innovation consulting firms 2021. Many local and international design thinking companies offer similar services. UX studio .

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Interactive Walkthroughs in 2021: The Ultimate Guide for SaaS

Userpilot

Too often, they are conflated with product tours , leaving the customer confused as to why they are being shown features they don’t need. In this article, we’ve put all our insights from building walkthroughs with thousands of SaaS companies in one place. Let’s get into it. That’s a product tour , and you should avoid those.

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Lessons from GitLab: Implementing Customer Success Operations At Scale

Gainsight

As the Customer Success function matures, it’s increasingly clear that Customer Success Operations (CS Ops) plays a critical role in driving effectiveness and efficiency just as Sales Ops does for the Sales function. Jeff is the Senior Manager of Customer Success Operations. . Operationalizing Customer Success Journeys.

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71 Scrum Product Owner Interview Questions (2)

The Product Coalition

Join us on February 3, 2021: Hands-on Agile #29: Scrum Guide 2020?—?Reloaded. Team up with the user experience people and run, for example, user journey or user story mapping workshops. Or invite stakeholders to Product Backlog refinement sessions to explain a user story’s value to the rest of the Scrum Team.