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Understanding the B2B2C Business Model – Learning from POM’s Success

Usersnap

Traditionally, we think about businesses being either B2B or B2C, however, there’s also a third model that combines the two. B2B companies that need help marketing their products or services can partner with B2C online shops. Other examples include a B2B product supplier buying leads from a B2C entity.

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The Evolution of E-commerce: Trends & Statistics in 2022

The Product Coalition

Many brands are using offshore development teams to build custom apps for their operations and increase sales. trillion (2023) with e-commerce accounting for 22.3% Many brands are using offshore development teams to build software applications that support customers to make a purchase online. trillion in 2022.

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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. They predict that by 2023, 75% of organizations will have comprehensive DX implementation roadmaps, compared to only 27% in 2020. Second, expectations are rising for consumer-grade experiences.

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Alternative Product Business Models

Department of Product

Here is a thread about unintended consequences Typically 60-70% of direct-to-consumer brands in the US are on @Shopify. Brands who sell on Shopify do so because they’re able to drive a decent amount of traffic to their site with their social media ads. CAC isn’t too high.

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Dunning Emails: Complete Guide with Examples

Userpilot

When writing B2C dunning emails, you’ll want to include individual details like which credit card is linked. To prevent the suspension of all services for all users on September 5, 2023: Contact your bank or credit card company to resolve the issue with your payment method. Source: Baremetrics. Source: Hulu. Source: Spotify.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Whether you have a B2B SaaS go-to-market strategy or a B2C SaaS GMT plan, developing a detailed strategy can make the difference between failure and success. This part outlines the methods you’ll use to mobilize your brand. Every business offers different services; thus, every GMT strategy will differ.

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The Best of Lenny’s Newsletter 2023

Lenny Rachitsky

Welcome to this month’s ✨ free edition ✨ of Lenny ’ s Newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career.