The Product Coalition

NOVEMBER 2, 2022

Is it worth developing an Instagram-like app? Read this article to learn how to build an Instagram-like app in five steps. Instagram is a unique photo-sharing platform that has no comparable clone app in terms of popularity. The main thing is to implement unique features in your software product. How do you do it?

Analytic Tools 114

Analytic Tools Research Software Feedback Software User Testing 114

Userpilot

JANUARY 8, 2024

In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. To create a go-to-market strategy, you’ll need to identify your target market, craft your value proposition , master your product’s strategic positioning and messaging , and decide on your marketing channels.

Feedback Software 103

Feedback Software Research Software Analytic Tools Product Research 103

The Product Coalition

MARCH 4, 2024

Transforming communication with instant messaging. Photo by Dima Solomin on Unsplash In the vast realm of digital communication, few platforms have left as indelible a mark as WhatsApp. Its journey from a modest messaging app to a global giant in instant messaging has been nothing short of remarkable.

Analytic Tools 109

Analytic Tools Data Visualization Customer Experience User Testing 109

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? Read on to uncover product growth insights ! The customer lifecycle refers to the steps a customer progresses when considering, purchasing, using, and maintaining loyalty to a product or service. How do you increase engagement at each stage of the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

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Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

JUNE 29, 2023

Are you looking for the best HubSpot integrations to access a broader set of solutions? HubSpot offers customer relationship management (CRM) software solutions for businesses. The platform allows integrations with multiple software platforms. This means you can send and receive data to/from HubSpot.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization Customer Experience 52

Usersnap

NOVEMBER 17, 2022

You want to be competitive within your SaaS industry, no doubt. In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively.

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Embedded Analytics 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 97

Feedback Software Analytic Tools Research Software Software Review 97

Userpilot

OCTOBER 27, 2021

Choosing a digital adoption platform (DAP) can be tricky. I mean, when I just did an internet search for “WalkMe”, Google gave me an advertisement result for Whatfix above an ad for WalkMe. WalkMe and Whatfix are both digital adoption platforms that let you create customizable product walkthroughs and analyze product usage data.

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Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

FEBRUARY 25, 2024

It gives you the analytics to see what they are clicking and where they are leaving. These insights highlight areas for improvement, leading to higher conversions. Set up sales funnel steps with specific data points and filters. Funnel tracking is like pulling back the curtain and seeing what your customer is doing.

Data Visualization 103

Data Visualization Analytic Tools Onboarding KPIs Customer Experience 103

Gainsight

JUNE 15, 2022

And sure, the advertising campaign was clever. Whether it’s milk or software, nothing demonstrates the value of a product like the product itself. They don’t have the know-how or the tools to properly execute it. And the traditional SaaS tech stack may not have what it takes. . Well, not exactly. What Is a PLG Strategy?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

JUNE 30, 2023

Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget. Userpilot is a product adoption platform that offers an AI-powered writing assistant to generate SaaS microcopy.

Feedback Software 98

Feedback Software Analytic Tools Research Software Data Visualization 98

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

NOVEMBER 21, 2022

You know you need to find testers… But sourcing people who strike the right balance of experience, first-time usage, and insight is a massive challenge. There is a range of options available, from paid sites, social media, testing communities, or directly within your app. In-app beta testers are often ideal (and free).

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User Testing Feedback Software Analytic Tools Research Software 96

Userpilot

MAY 5, 2021

When you first hear the term onboarding workflow software, you might think, what is a workflow? Basically, anytime data passes between people and/or systems, a workflow is created. Onboarding workflow software gives you those steps without having to spend thousands of dollars on developing that experience in-house.

Analytic Tools 52

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 52

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Onboarding KPIs 97

Userpilot

MAY 24, 2022

Customer acquisition, engagement, retention are essential ingredients for growing a SaaS company. This article throws light on what each of these metrics means, why they’re important, and how you can improve them for your SaaS. Search Marketing: This includes organic SEO and Pay-per-click advertising.

Analytic Tools 97

Analytic Tools Onboarding KPIs Customer Experience User Testing 97

Userpilot

DECEMBER 19, 2022

Think about how Slack targets senior operations staff or how HubSpot advertises its CRM software to upper management. B2c marketing strategies, on the other hand, target end consumers that are purchasing a product or service for themselves. The most common B2B SaaS metrics are: Customer acquisition cost.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies. This is the main question we explore in the article. Let’s dive right in!

Feedback Software 102

Feedback Software Analytic Tools Research Software User Testing 102

The Product Coalition

OCTOBER 30, 2019

Here’s the good news if you’re working on a mobile product: App installs are increasing worldwide. App Downloads Worldwide. 477 apps find their way into the app store every week. Short reminder: A mobile SDK (“Software Development Kit”) is a piece of code that enables your app to communicate with 3rd parties.

Analytic Tools 85

Analytic Tools Data Visualization Feedback Software User Testing 85

Userpilot

SEPTEMBER 29, 2022

Let’s discover what behavioral targeting is and how SaaS companies can benefit from it. In this piece, you’ll learn how to collect and act on behavioral data to retain customers. Onsite behavioral targeting is about placing ads on your website or in-app. Additionally, try Hotjar for session recordings and heatmaps.

Data Visualization 92

Data Visualization Analytic Tools Customer Experience Reporting Tools 92

Userpilot

SEPTEMBER 11, 2023

Choosing the right tool to work with can make your life easier. Userpilot, for example, helps you to onboard users , segment them , and collect relevant user data through surveys and in-app analytics. Now’s the time to put the data collected during the launch stage to use. What are their motivations?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Department of Product

NOVEMBER 9, 2023

Other helpful products on our radar this week include a new API integration management tool which promises to help companies onboard and manage third party APIs more efficiently. Other product highlights include a new Klarna Shopping Lens app which allows customers to discover new products and the launch of a financial assistant.

Data Visualization 52

Data Visualization Research Software Analytic Tools Reporting Tools 52

Userpilot

SEPTEMBER 25, 2023

And how can your SaaS business use them to facilitate product growth ? It’s a popular strategy in the enterprise software space. Users prefer the self-service model of PLG to the traditional sales-led approach. As they do so, use product usage analytics to track their performance and optimize processes.

Analytic Tools 101

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 101

Userpilot

NOVEMBER 22, 2022

While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. Track in-app interactions to create behavioral segments. Track in-app engagement to create user segments, such as inactive users , power users, etc. You can also run targeted ad campaigns based on the research reports.

User Testing 98

User Testing Research Software Customer Experience Feedback Software 98

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

DECEMBER 6, 2022

In this blog, we’ll explore what a product trial is, describe the onboarding process, and give you the tools you need to apply it in your own SaaS. User trials need an onboarding phase: you can’t just dump new users into your app without a structure. Types of product trials in SaaS businesses.

Feedback Software 98

Feedback Software Analytic Tools Customer Feedback Customer Experience 98

Userpilot

AUGUST 6, 2023

A consistent omnichannel customer experience can improve satisfaction , build loyalty , drive acquisition, increase retention , boost LTV, and help you make data-driven decisions. Data-driven decisions. These insights can help you with other efforts, such as personalized retention marketing or customer segmentation.

Customer Experience 89

Customer Experience User Testing Customer Feedback Feedback Software 89

Amplitude

DECEMBER 2, 2020

Gartner also reports that 81% of organizations expect to compete primarily on CX every year. Product intelligence: a combination of data management, product analytics, and behavioral targeting. With product intelligence tools, businesses can get the insights they need to understand the end-to-end customer experience.

Customer Experience 93

Customer Experience Data Visualization Analytic Tools Reporting Tools 93

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Another source of product marketing resources is the industry reports and benchmarks.

Research Software 97

Research Software Analytic Tools Feedback Software Data Visualization 97

UX Planet

FEBRUARY 22, 2024

While every click offers insight to designers, what lessons are we learning as an industry? Sometimes, reading a heartfelt “This app helps me stay connected to my family!” Sometimes, reading a heartfelt “This app helps me stay connected to my family!” stings more than any harsh data metric. feels like the biggest win.

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Data Visualization UX User Testing Research Software 73

Userpilot

JULY 30, 2023

To improve user retention, you can use Userpilot to execute the following strategies: Offer contextual in-app guidance. The cost of acquisition typically includes the expenses associated with marketing and sales, such as promotional campaigns, sales commissions, and advertising. Track and analyze user behavior.

Customer Experience 94

Customer Experience Customer Feedback User Testing Data Visualization 94

Userpilot

SEPTEMBER 19, 2023

A product-led growth strategy allows users to experience the product right away without jumping through hoops of advertisements, marketing strategies, and plans before starting the engine. Here’s why a product-led growth approach is important for SaaS products. Do you need tools for Product-Led Growth?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization User Testing 52

Usersnap

JUNE 27, 2023

Moreover, we’ll introduce you to the powerhouse tool, Usersnap, designed to streamline and elevate your beta testing process to new heights. They should represent the target audience, offer meaningful insights, and make time for testing. Social media Social media is an invaluable tool for finding beta testers.

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User Testing Data Visualization Product Research Customer Feedback 52