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Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. Book your demo now to see it in action.

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AI in Advertising: Using AI to Predict Ad Performance

The Product Coalition

Advertising is a crucial aspect of any business that aims to reach its target audience and increase revenue. This is where predicting ad creative performance prior to testing comes in. If we can predict which ad creative will perform the best beforehand, we can save time and money by only launching the top-performing ad.

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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.

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Actionable Analytics 101: How to Collect and Use Actionable Data Insights in SaaS

Userpilot

If you are wondering how actionable analytics can help you boost product growth in 2023, this post is for you! In this article, we cover everything about different types of actionable analytics, how to collect those actionable insights and the best tools you can use to harness the analytical data.

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How to Leverage HubSpot Customer Journey Analytics

Userpilot

Hubspot customer journey analytics can help product managers tap into the pulse of their target customers. You can understand their journey, gain insights to improve their experience and connect your customer experience efforts to desired financial outcomes. HubSpot customer journey analytics.

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First-Party Analytics: How to Collect and Interpret Data for Actionable Insights

Userpilot

As third-party data becomes less reliable, first-party analytics are going to shape most business decisions going forward. And the transition is already happening, as 88% of marketers think first-party data is more important now than a couple of years ago. While first-party data is completely private.

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Best Google Analytics Alternatives for SaaS

Userpilot

Exploring alternatives to Google Analytics? In this post, we’ll discuss exactly that – which Google Analytics competitor is best depending on the different use cases. Alternative tools can provide a clearer, more transparent approach to user data handling, ensuring compliance with global data protection regulations.