Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Beta testing is a term that describes a specific type of test activity: testing with actual users prior to launch.

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Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

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Research Software Feedback Software Analytic Tools Onboarding KPIs 92

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. We are always looking for more product mentors from all around the world.

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Research Software User Testing Analytic Tools Product Research 148

The Product Coalition

FEBRUARY 15, 2024

Imagine a tool that not only automates tasks but also learns, adapts, and innovates — genAI development company, a technology that is already capturing significant attention. From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching.

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Userpilot

MARCH 24, 2024

Looking for user flow examples to inspire your UX design process ? This article shows you 11 examples across different user journey stages. We also cover best practices to help you create logical user flows and develop memorable user experiences. Discover user paths to app actions. Forgot password user flow.

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Alchemer Mobile

DECEMBER 28, 2021

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

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Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

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Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. First, you need to research your audience and the available framework options.

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Feedback Software Research Software Analytic Tools Product Research 89

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. It’s an extremely powerful tool to understand your audience better, make data-based design decisions, and invest in the right solutions. Our team has everything you need to boost your business and have a truly unique platform.

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Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

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The Product Coalition

APRIL 7, 2021

Are you searching for the tech and design partner you can trust while building your mobile app together? Amid the COVID lockdown, people spend even more time-consuming mobile content than ever before. As a consequence of this, the mobile app development industry is on the rise now. It’s likely your mobile device.

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Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. What is a SaaS product growth strategy?

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UX Planet

JANUARY 4, 2024

However, even with Figma’s amazing features and plugins, there are other apps and websites I use every day that Figma can’t replace. So, I want to share seven of my favorite apps/websites that I use along with Figma. For Inspiration: Mobbin Key features: iOS, Web and Android app screens, flows, UI components, updates almost weekly.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

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Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??.

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Mind the Product

APRIL 24, 2018

Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. What is our positioning?

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Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

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Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. That’s because a big part of the role involves collecting and analyzing market and consumer data to guide product development. They also trial sales and advertising sales support.

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Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Product Marketer: Develops and executes marketing strategy that promotes the product’s value proposition and drives customer interest and adoption. What’s a go-to-market strategy? Who is part of the GTM team?

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The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. Have you ever worked on a product that didn’t meet customer needs or deliver the expected results? This will help to ensure that the results of the test are reliable and interpretable.

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Userpilot

NOVEMBER 10, 2022

Customer pain points are important to reveal when you want to improve product engagement and grow fast. If you can fix customers’ pain points, you’ll be well on your way to improving their overall customer experience. In this article, we’ll cover: What are customer pain points? Common pain point categories.

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Usersnap

JUNE 24, 2022

Positive review response examples provide proof to the entire audience that your business is reliable. It’s vital customer feedback you need to validate that what your business is doing is on the right track! This leads to the positive reviewers feeling a bit neglected. What Makes a Positive Review? Final Thoughts.

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Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

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Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. Choosing the right tool to work with can make your life easier. Choosing the right tool to work with can make your life easier. The goal is to validate the idea by testing it in the real world with minimal risk.

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Usersnap

JUNE 30, 2022

If you feel you have been missing the mark with your customers lately, you might need a switch-up in your business model. Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven.

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Usersnap

AUGUST 25, 2021

Are you part of a SaaS company? Especially because in critical moments, you rely on the importance of customer feedback to grow your profits. There are a multitude of SaaS businesses springing up, as businesses continue to become more digital. How do you know what the customer wants and expects from you?

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Userpilot

JANUARY 19, 2021

Customer engagement plays a critical role in your company’s growth and depends on your customer experience. As Steve Jobs once said: “ You have to start with customer experience and work your way back toward the technology, not the other way around. ”. What is Customer Engagement? But how do you measure it?

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The Product Coalition

FEBRUARY 11, 2023

How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? We discussed business ideas, researched options for funding, and most importantly, we supported each other. Get feedback from at least five customers, but many as possible. What is a Go-to-Market Strategy?

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Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Understandably, all of this translates into improved customer acquisition.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

UX Studio: Product Management

MARCH 18, 2020

Any company with an app wants the same thing. Satisfied users?” Sure, those are important, but to reach those goals, first, you have to get people to download your app. The million-dollar question is: how to increase app downloads? The million-dollar question is: how to increase app downloads? More revenue?”

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Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. They also take part in the validation and testing of ideas. Market and customer research.

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Product launches Product Research User Testing Research Software 88

Userpilot

SEPTEMBER 14, 2022

Product marketing is responsible for market research, product development, branding, advertising, and pricing. Learn about your customer- who is your target audience? Write a positioning statement- how is your product different? Look back and learn- collect feedback and improve. Market Research. Advertising.

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Userpilot

APRIL 6, 2022

Selling software isn’t the same as selling any other product/service, that’s why a SaaS marketing plan can be a valuable asset. Unlike the traditional marketing plans that focus on only attracting prospects, SaaS product marketing helps you stand out in the market and looks at every stage of the customer funnel.

Research Software 52

Research Software User Testing Onboarding KPIs Customer Experience 52

Pragmatic Marketing

APRIL 27, 2020

As people around the world shelter in place under the threat of COVID-19, demand for consumer-packaged goods (CPG) is booming. Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. The Golden Age of CPG.

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User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

As people around the world shelter in place under the threat of COVID-19, demand for consumer-packaged goods (CPG) is booming. Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. The Golden Age of CPG.

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User Testing Product Research Customer Experience Testing 91