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5 Reasons Why Product Managers Need to Understand Content Management Technology

The Product Coalition

We manage everything from product launch, forecasting, planning to product marketing and sales and when things change drastically Product Managers are expected to be agile and stay on top of technology tools to save the day. when retail and in-person customer communication has transformed?—?is

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What can Trader Joe’s Teach us About Customer-Centric Product Development?

Mind the Product

Know Your Customers’ Problems. It’s product development like that – that seeks out innovative solutions rooted in intimate knowledge of customer’s problems – that has earned Trader Joe’s the reputation as one of the most customer-centric organizations on the planet. We Expect Users to Come to us With Feedback.

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A Product Owner’s Role in a Product Organization

ProductPlan

Product owners play a crucial role in “by-the-book” Agile scrum, while product managers are largely absent. The product owner role was born in Agile scrum , a process initially created to deliver software more quickly by giving the product development team more autonomy in exchange for frequent releases that increase customer value.

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Security at Intercom: How our InfoSec team protects our customers’ data and trust

Intercom, Inc.

Investing significantly in safeguarding our customers’ trust. The mission of the Intercom Information Security (InfoSec) team is to foster and safeguard customer trust – and we think a lot about how we preserve Intercom’s agility while also recognizing and mitigating the highest-rated security risks. . Intercom is no exception.

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Under Armour Offers Lessons on Leveraging In-App Messaging for Risk Management

Revulytics

Given the pervasiveness of data breaches and hacks today, the way in which companies react to them actually presents an opportunity “to interact closely with customers,” according to an article in Forbes by the CMO of identity management software vendor Sailpoint. Leverage in-app messaging to protect users.

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Establishing a market-led culture with a Product Management framework

BrainMates

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. The framework acted as a guide for good Product Management practice, and brought structure to the activities and deliverables of developing and maintaining products. Step 3: Get to really know your customers.

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What Is Your Product?

The Product Coalition

That was the key question I posed in my Agile Cincinnati keynote recently. A poorly defined product impacts your ability to respond to changing customer and market needs. It causes organizational and communication woes. It thwarts organizations efforts to scale agile product development. What Is Your Product? “So,