article thumbnail

5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

article thumbnail

When are Customers the Most and Least Happy? A Data Analysis of Customer Sentiment by Season

Alchemer Mobile

Ideally, the Love Percent is also a metric that can be tracked over time and over version history to gauge how incremental updates to the app impact the customer’s experience or used as a segmentation tool to message fans and critics in a different manner. What can we learn from this, and what should we do? We call this the “silent majority.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Building your Brand Through Social Media

The Product Coalition

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?

Branding 138
article thumbnail

How to Build a Consistent Brand Experience [+ Tips]

Userpilot

Wondering how to create a consistent brand experience to make a lasting impression of familiarity and trust? In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image.

article thumbnail

What is User Engagement Analysis? Top 9 Metrics to Track

Userpilot

How do you conduct user engagement analysis? Customer engagement is a wider concept than user engagement encompassing customer interactions with the brand across all customer journey stages. Use AI to fine-tune your microcopies Microcopies are short snippets of text in in-app messages that provide product information and guidance.

article thumbnail

5 Funnel Analysis Examples For SaaS Companies (+ Process & Tools)

Userpilot

Funnel analysis examples can help product managers find the missing puzzle pieces to improve user journeys. From marketing funnel analysis to review funnel analysis, this article shows you the most important funnels for SaaS. Funnel analysis allows you to: Measure company performance. Create data-driven product roadmaps.

article thumbnail

How to Conduct An Effective Customer Analysis in 8 Steps

Userpilot

Effective customer analysis is the key to business success. Let’s take a closer look at what customer analysis is, its benefits, and how to get started. Let’s take a closer look at what customer analysis is, its benefits, and how to get started. What is customer analysis? Why is customer analysis important?