Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. It attracts people (who’d otherwise be strangers) to become your customers. But how can you use it?

B2B 105

B2B Analytic Tools Feedback Software Data Visualization 105

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. We also look at the best analytics tools for the job. Tag these events for tracking in your analytics tool.

Data Visualization 104

Data Visualization Analytic Tools Customer Experience Feedback Software 104

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

SEPTEMBER 28, 2023

Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. Here’s a guide on how to use these tools. Table of Contents What Are Product Analytics Tools? How to Reduce User Friction With Product Analytics Tools 1.

User Friction 98

User Friction Analytic Tools Data Visualization Feedback Software 98

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. Sales and marketing efforts as the primary drivers for customer acquisition and revenue. As product teams develop custom solutions to secure deals, their efforts directly influence CAC.

Feedback Software 127

Feedback Software Analytic Tools Onboarding KPIs B2B 127

Mixpanel

JANUARY 4, 2023

We respect our customers’ time and strive to make buying software as seamless and frictionless as subscribing to your favorite music streaming service. This removes the friction of customers having to schedule a call with a sales rep, negotiating on price, and the many other steps that completing a B2B software purchase typically entails.

Analytic Tools 133

Analytic Tools Research Software Feedback Software B2B 133

Userpilot

JUNE 17, 2024

TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services. They employ various digital marketing strategies, including paid advertising, content marketing , social media campaigns, and SEO, to drive traffic and sign-ups.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. There is an abundance of tools for product marketing managers.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

SEPTEMBER 29, 2022

How can macro and micro-segmentation (B2B) improve your product marketing ROI and contribute to more revenue and product growth ? The most common variables used in B2B segmentation. It’s the best option for delivering hyper-personalized content and in-app experiences. What is B2B market segmentation?

Analytic Tools 97

Analytic Tools Customer Experience B2B Data Visualization 97

The Product Coalition

MAY 6, 2020

Are you still thinking over whom you can trust and depute implementing your big app idea? To help you make a better-informed decision about your future technology partner, we’ve conducted market and industry research in order to define the best cross-platform app development companies. You might wonder?—?why

Research Software 78

Research Software Analytic Tools Feedback Software Development 78

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Training content can consist of written resources, tutorial videos , or in-app guidance through UI elements. Offer continuous customer education with an in-app resource center.

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Userpilot

APRIL 8, 2024

Think about the last software application that you used for work. If it’s the latter, then you’ve already experienced what bottom-up SaaS is! Our guide explains what exactly bottom-up SaaS is and covers the main growth strategies and tactics used by bottom-up companies. Whose idea was it to buy it? Book the demo!

Analytic Tools 100

Analytic Tools Feedback Software Data Visualization Strategy 100

The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

B2B 52

B2B Product Research User Testing Data Visualization 52

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

MARCH 20, 2024

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 91

Analytic Tools Feedback Software Research Software Data Visualization 91

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. Take Mixpanel, for example.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

The Product Coalition

APRIL 24, 2023

Product managers usually choose a tool or piece of software to act as a repository, but really a repository is anywhere you keep feedback — even if it’s on paper in a drawer. Marketing teams sometimes collect feedback from social media, and can also use feedback to sharpen their Sales copy.

Feedback Software 100

Feedback Software Analytic Tools User Testing Customer Feedback 100

Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)?

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Userpilot

JUNE 12, 2024

TL;DR A user acquisition specialist is a marketing professional focused on attracting and converting new users for a company’s products or services. They employ various digital marketing strategies, including paid advertising, content marketing , social media campaigns, and SEO, to drive traffic and sign-ups.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

NOVEMBER 13, 2023

That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement. Customer success enablement focuses on providing customers with the necessary tools for success. Trigger in-app CSAT surveys to collect feedback on the spot. Let’s find out.

Feedback Software 105

Feedback Software Data Visualization Analytic Tools User Testing 105

The Product Coalition

AUGUST 9, 2020

The Most Trusted Custom Software Development Companies in Poland Are you looking for a reliable software development partner for your business? Hopefully, this list of the top leaders in the software development industry in Poland will help you make the right choice. The modern world is now built on software.

Analytic Tools 137

Analytic Tools Research Software Software Developers Software Development 137

ProductPlan

APRIL 25, 2024

Instead of a traditional B2B software or physical piece of hardware, their products are programs, IT services , university websites (internal and external), or even actual curricula, to name a few. Generative AI is one such technology that is rapidly changing how students, teachers, and administrators interact with systems on campus.

Education 96

Education Research Software Analytic Tools Feedback Software 96

Userpilot

JANUARY 27, 2023

As a SaaS product manager , how do you give users a chance to experience your product value? So why not look at our 15 B2B SaaS free trial best practices that will help you boost your conversion rates? Demo content allows users to experiment with complex products like analytics tools. Or are your trials paid?

Feedback Software 98

Feedback Software Analytic Tools B2B Data Visualization 98

Userpilot

FEBRUARY 25, 2024

Looking for an effective in-app messaging tool and wondering if GainsightPX is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether GainsightPX is the ideal choice for your in-app messaging needs. Let’s get started!

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research? The outcome?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 104

User Testing Product Research Research Software Data Visualization 104

Mixpanel

AUGUST 3, 2023

How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Retain your users How can you develop a customer marketing strategy? Grow and scale How does marketing strategy change as the company matures? What tools can enhance a marketing strategy at scale?

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you build your marketing strategy around the funnel? How can you support audience tracking with product analytics? Retain your users How can you develop a customer marketing strategy? Table of Contents 1.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Book the demo to see how you can use it to improve your marketing efforts and drive revenue growth.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Izenda

JUNE 25, 2020

In B2B organizations, data analytics solutions can provide a wealth of valuable insights that can inform how the product manager makes decisions related to sales, marketing, and product. B2C companies tend to have more customers than B2B. In turn, B2C companies can focus on creating a better user experience.

Data Visualization 75

Data Visualization B2C Analytic Tools B2B 75

Userpilot

DECEMBER 21, 2022

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

Userpilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. However, AI tools also come with their own caveats. In this article, we will explore: How to leverage AI tools for customer success and retention. Best AI tools for customer success managers (CSMs).

Data Visualization 98

Data Visualization Analytic Tools Research Software Customer Experience 98

Indicative

OCTOBER 29, 2020

Companies today need a Customer Analytics platform to enable customer and product insights that are quick to access and easy to understand and act upon. . As a top Customer Analytics platform, one of the most common questions we hear from Indicative prospects and new customers is how to get their data ready.

Analytic Tools 77

Analytic Tools Data Visualization Reporting Tools User Testing 77