Userpilot

APRIL 30, 2024

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is a well-known figure in the product management and technology industry. Who is Marty Cagan?

Analytic Tools 96

Analytic Tools Research Software Feedback Software Books 96

Userpilot

JUNE 17, 2021

If you’ve ever signed up for a complex SaaS product, there’s a good chance you’ve seen demo content without realizing it. But where do you get demo data from? What is demo content? How to use demo content correctly. Demo content pitfalls to avoid. How to generate demo content. Conclusion.

Analytic Tools 98

Analytic Tools Demo Customer Communications Data Visualization 98

Userpilot

FEBRUARY 21, 2023

If you've searched for this comparison, you're probably looking for a tool that will help you gain actionable insights to drive your product growth. Whether looking for an alternative to your existing tool or setting up product analytics at your organization, we're here to help. Book the demo!

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. User persona example: Product Manager.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Research Software 95

Userpilot

APRIL 24, 2024

This challenge was critical because it could lead to inaccurate product decisions, delays in development , and missed opportunities in a competitive industry. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 92

User Testing Product Research Research Software Data Visualization 92

Userpilot

AUGUST 10, 2023

In a dynamic and fast-evolving world, understanding where you can leverage automation is important: behavioral marketing automation is quickly becoming a valuable skill for product marketing professionals. Without further ado, let’s dive into the world of behavior-based marketing automation!

Analytic Tools 93

Analytic Tools Feedback Software Marketing Product Marketing 93

Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)?

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Product Talk

DECEMBER 13, 2023

We often hear from people that building an opportunity solution tree is hard work. And perhaps one of the most challenging parts of building opportunity solution trees is defining the outcome that you put at the top. Do you have a Product in Practice you’d like to share? You can submit your story here.

Data Visualization 250

Data Visualization Analytic Tools Reporting Tools Technical Review 250

Userpilot

APRIL 13, 2022

Click tracking is an essential method for uncovering weak spots in the product UX and the user flow by analyzing how users engage with your UI. You first have to understand the basics of click tracking and work with different tools that track in-app engagement. tools to use to capture user clicks.

Analytic Tools 96

Analytic Tools Data Visualization Feedback Software Customer Feedback 96

Userpilot

SEPTEMBER 22, 2021

Why do you track online engagement for your SaaS app? To do that, you need the best engagement tools. In this article, we discuss what engagement tools are and why you need them for your SaaS. In addition to that, we will analyze some of the best engagement platforms available. What are engagement tools?

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Reporting Tools 96

Userpilot

JUNE 6, 2023

Product data analytics and product management are inseparable. Instead of relying on their hunches and anecdotal evidence, product teams should leverage data to make informed decisions. Our ultimate guide to product data analytics explores: The most relevant metrics teams should track.

Data Visualization 68

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 68

Userpilot

APRIL 25, 2024

Exploratory research is one of the initial steps in the marketing research process. If you are seeking insight into how marketing research can influence the trajectory of your SaaS, then you have come to the right place! For SaaS product managers, market research, including competitive analysis, is crucial.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JULY 8, 2021

But how does the pirate metrics framework work for SaaS and how can it help drive growth? Pirate metrics put simply, is a system for grouping and tracking metrics across different stages of the user journey : acquisition, activation, retention, referral, and revenue. Pirate metrics for product-led SaaS. In short- AARRR.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Userpilot

OCTOBER 8, 2021

Many SaaS businesses rate Pendo Analytics among the best in the industry. There's certainly a lot of buzz about their analytics in the onboarding world at the moment. The question is: do the analytics features offered by Pendo live up to the hype? Each of these three options has its own dedicated product tour.

Data Visualization 98

Data Visualization Analytic Tools Software Review Feedback Software 98

Userpilot

JUNE 12, 2023

We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Book a demo to learn more. Typeform – best for long-form market research surveys.

Data Visualization 86

Data Visualization Product Research Research Software Analytic Tools 86

Userpilot

DECEMBER 31, 2022

Are you curious about what the average churn rate for SaaS is? SaaS businesses are typically subscription-based, where they should provide continuous value to customers and ensure repeat purchases. Thus, one of the most important goals for SaaS companies is to reduce churn and retain as many existing customers as possible.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

JULY 27, 2021

Do you know how to use NPS data to drive growth for your SaaS? NPS score helps you identify valuable insights into: Features that users find valuable, so you can improve your product adoption. How your product is serving your users’ needs. is a survey based on a 0-10 scale to measure customer loyalty with a product or service.

Feedback Software 98

Feedback Software Analytic Tools Product Research Onboarding KPIs 98

Userpilot

MARCH 29, 2024

Poor product-market fit. Ineffective marketing/poor marketing strategy. Complicated product. Reasons for funnel leaks at the bottom: Insufficient in-app guidance. Repair tips for top-of-the-funnel leaks: Identify your best marketing channels with web analytics tools. Userpilot can help.

Data Visualization 102

Data Visualization User Testing Analytic Tools Feedback Software 102

Userpilot

JULY 15, 2022

The dark funnel exists because third-party content platforms, social media channels, and offline conversations can neither be tracked nor controlled by conventional marketing systems. Book a Userpilot demo to learn how Userpilot can help you learn more about your users and increase user loyalty. The Dark Iceberg.

Analytic Tools 96

Analytic Tools Research Software Feedback Software Data Visualization 96

Userpilot

MAY 1, 2024

With a self-named newsletter and podcast, Lenny is a widely followed product expert. Keep on reading to learn about his journey into product management , his recommended newsletters and podcast episodes, and his top tips for product management success. He later branched into hosting podcasts , called Lenny’s Podcast.

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Userpilot

FEBRUARY 22, 2024

Use cohort tables to understand how different user segments engage with your product, then improve. Userpilot can help you create advanced segments, monitor product usage , and collect user feedback to improve your strategy. Book a demo to get started! Why is retaining customers important in SaaS?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

APRIL 20, 2021

Tracking user journey analytics is a big part of every product manager or marketer’s job. But tracking user analytics data across the user journey , and leveraging it to drive growth, are two separate things. When it comes to software products, we must rely on user analytics. Source: fullstory.com.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software User Testing 98

Userpilot

APRIL 19, 2024

From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. You will learn effective techniques for collecting and analyzing data , with practical tips on applying your findings to benefit your SaaS. Product trials. Interviews.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JULY 13, 2021

Most SaaS businesses recognize that interactive walkthroughs are a helpful onboarding tool , but few use them correctly. Too often, they are conflated with product tours , leaving the customer confused as to why they are being shown features they don’t need. The best walkthrough software on the market is Userpilot.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. When users are considering your product and comparing it with other alternatives.

B2B 104

B2B Analytic Tools Feedback Software Data Visualization 104

Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 14, 2023

For most SaaS businesses, a product satisfaction survey can be the heart of a user research process. Ask users to rate from 1 to 5 how easy it is to use your product. Product evaluation surveys. Which gauges how users feel about product performance and what they value the most. PMF surveys. PMF questions.

Product Research 89

Product Research Data Visualization Analytic Tools Feedback Software 89

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 98

Userpilot

JULY 25, 2022

Customer onboarding challenges are something every SaaS owner or product manager will face at some stage of their career. Because onboarding is such an important area to get right, it’s critical to have a framework (and the tools) to overcome them. Top customer onboarding challenges in SaaS businesses.

Feedback Software 95

Feedback Software Onboarding KPIs Analytic Tools User Testing 95

Userpilot

MARCH 14, 2023

In SaaS, user segmentation is more granular than customer segmentation : customers are accounts and users are individuals within an account. By segmenting users, product managers can deliver tailored onboarding experiences via personalized in-app content and relevant feature highlights. feature usage , in-app events, etc.).

Analytic Tools 96

Analytic Tools User Testing Customer Feedback Feedback Software 96

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit? What is a product-market fit?

User Testing 97

User Testing Product Research Product Marketing Customer Feedback 97

Userpilot

AUGUST 10, 2022

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. Collecting customer insights helps you deliver best-in-class solutions and improve customer experience. In-app modals.

Data Visualization 97

Data Visualization Customer Feedback User Testing Customer Experience 97

Userpilot

AUGUST 31, 2021

What, how, and where you communicate the latest changes for your SaaS can be a massive source of user engagement. That's where using a release notes template can help you consistently show your users how to get more value out of your product. So why are product release notes important? What are release notes?

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. User interviews Website analytics Product analytics , and more. For example, someone purchasing a lead management product may be in sales.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

JUNE 14, 2021

Build your marketing automation strategy in five steps: map the user journey stages , identify repeating tasks that can be automated, set your marketing automation strategy goals, pick the right tool for the job, and measure success to learn and improve. Why is having a marketing automation strategy important for SaaS?

Feedback Software 52

Feedback Software Analytic Tools Strategy Marketing 52

Userpilot

NOVEMBER 27, 2023

A good SaaS churn rate varies by industry and growth stage, but generally, a 5%-7% annual churn is acceptable for established companies. Customer retention rates generally run high for SaaS companies, with established ones enjoying a retention rate of around 90% on average. Want to reduce customer churn? What is the churn rate?

Product Research 87

Product Research Data Visualization Feedback Software Analytic Tools 87

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 94

Analytic Tools Feedback Software Onboarding KPIs Software Review 94