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What is a Segmentation Survey? Questions, Examples & Use Cases

Userpilot

A market segmentation survey is a market research tool. Userpilot is a product growth platform with advanced segmentation features. You can segment your customers based on their feedback responses as well as in-app behavior. A segmentation survey is used to gather the data necessary to segment customers.

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10 Biggest SaaS Challenges: How to Protect Your Business and Ensure Growth

Userpilot

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

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Product Marketing Analytics Data VS Marketing Analytics

Userpilot

Like any form of analytics, product marketing analytics is all about capturing key data and optimizing the customer experience using that data. Unlike marketing analytics which focuses on replicating marketing successes, product analytics focuses on improving the product. What is product analytics?

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12 KPIs to Measure and Improve Your Fintech App Onboarding

The Product Coalition

How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.

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UX KPIs In SaaS: 10 Key UX KPIs That Product Managers Should Keep an Eye On

Userpilot

UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. User experience (UX) involves all aspects of user interactions with your product.

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11 Key SaaS Roles and Responsibilities in 2023

Userpilot

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

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5 App KPI Metrics that Product Managers Underestimate

The Product Coalition

Launching a mobile app is only half the battle, because once it’s done, it’s time to dive into the numbers and make sure the app is fully optimized. Product managers are aware of the basic KPI metrics to measure for their mobile app, but there are a handful of underestimated KPI metrics that product managers need to measure as well.

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