Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. It can be a tough nut to crack sometimes, but we’ve made it easier in this article. Typeform – best for long-form market research surveys. What are marketing surveys?

Data Visualization 79

Data Visualization Product Research Research Software Analytic Tools 79

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 100

B2B User Testing Research Software Analytic Tools 100

The Product Coalition

DECEMBER 6, 2023

Here is how a product strategy can help you create business results, even when the market is not in your favor. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Product strategy is a special kind of strategy.

Product Strategy 106

Product Strategy Research Software Strategy User Testing 106

Userpilot

MAY 30, 2023

To support your marketing campaigns, here are a couple of survey ideas: Trigger a welcome survey to ask new customers about the size of their team, their job titles, and their goals. Allowing you to personalize your marketing messages better. Designed according to your brand aesthetics so it blends with the product UI.

Customer Feedback 77

Customer Feedback User Testing Feedback Software Product Research 77

Userpilot

APRIL 29, 2024

These are the main questions the article tackles. For example, age or product usage patterns. A market segmentation survey is a market research tool. Customer segmentation enables teams to better understand customer needs and pain points and deliver personalized product experiences t o accommodate them.

Analytic Tools 88

Analytic Tools Research Software Feedback Software Product Research 88

Userpilot

JULY 23, 2023

This article covers everything you need to know about assembling the right team and ensuring they collaborate well to achieve desired results. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Market research and refining buyer personas and the buyer’s journey.

Research Software 76

Research Software Data Visualization User Testing Marketing 76

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. However, sentiment analysis takes things a step further to get a clearer view of your brand reputation in the eyes of multiple customer segments. Get your free Userpilot demo today! Social media mention/reach reporting dashboard.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. Therefore, you need a solid product launch plan to ensure your product isn’t among the 95% of new products that fail each year. Craft your product positioning statement.

Product launches 87

Product launches User Testing Product Research ChatGPT 87

Userpilot

NOVEMBER 2, 2022

How does adding value to products contribute to faster product growth? In this article, we cover: How to define product value and a value-added product. How to measure product value. 10 ways to add value to products in SaaS. How to measure product value? Product-market fit surveys.

Feedback Software 90

Feedback Software Research Software User Testing Product Research 90

Userpilot

APRIL 21, 2024

Here’s an example of a Userpilot user persona: Role in the company ( Product Marketing Manager ). Demo sign-up conversion path Here’s how Attest, a market research platform, converts website visits into demo bookings. Ahrefs article in SERP. Their needs, wants , and pain points. Company details (e.g.

Research Software 86

Research Software Feedback Software User Testing Reporting Tools 86

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? Technically not, but it helps a lot to have one, and you will find out why from this article! More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. Why is a product launch checklist important?

Product launches 88

Product launches User Testing Product Research Analytic Tools 88

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 90

Product Research User Testing Customer Feedback Research Software 90

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? What are the stages of product positioning?

Research Software 96

Research Software Feedback Software Analytic Tools Positioning 96

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. In this article, we take an in-depth look at the user persona creation process. Put simply, user personas impact your entire business model.

Data Visualization 96

Data Visualization Analytic Tools Research Software User Testing 96

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. Building confidence in your brand and turning casual users into loyal advocates requires a long-term commitment.

Analytic Tools 95

Analytic Tools Research Software Data Visualization Onboarding KPIs 95

Bain Public

APRIL 28, 2020

Market sensing is a research technique involving the collection of qualitative data through interviews, focus groups and questionnaires to help understand the external market. What’s the difference between market sensing and market research, you ask? Use market sensing and market researching techniques.

User Testing 52

User Testing Marketing Customer Feedback Product Research 52

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? These are just a couple of questions we’re exploring in the articles so if that’s what you’re after, you’re in the right place. Product launch manager role after launch.

Product launches 93

Product launches Product Research User Testing Research Software 93

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 91

Feedback Software Analytic Tools Research Software Customer Experience 91

Userpilot

FEBRUARY 21, 2022

Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. The aim of the pre-launch phase is to get your product and your business ready. jobs to be done.

Research Software 94

Research Software Feedback Software Onboarding KPIs Product launches 94

Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? These are some of the questions we’re answering in the article! Product value is how well your app helps customers achieve their goals compared to competitors. To improve product value resist the urge to just add features.

User Testing 93

User Testing Product Research Feedback Software Analytic Tools 93

The Product Coalition

DECEMBER 21, 2020

In this article, we’ll look into idea validation. We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation also isn’t just for physical or digital products. It can be used to validate new logos, slogans, marketing collateral, or branding.

User Testing 155

User Testing Product Research Research Software Feedback Software 155

Userpilot

SEPTEMBER 12, 2022

It’s aimed to understand how likely customers are to recommend your product to a friend/colleague on a scale of 1-10. The greater the score, the more satisfied your customers are and the more loyalty they feel towards your brand. Transactional NPS gives you immediate feedback on customer experience. How to calculate the tNPS?

Feedback Software 93

Feedback Software Product Research Onboarding KPIs User Testing 93

Userpilot

JUNE 2, 2022

That’s because customers understand your product more than anyone else and their demand drives revenue. In this article, I’ve outlined the best customer feedback examples your SaaS company can leverage to get quality insights from your user base. Usability tests help you understand how users interact with your product features.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

JUNE 7, 2022

By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. In this article, we will examine product-centric vs customer-centric approaches and discover how to switch your SaaS business to a customer-centric approach.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

The Product Coalition

MAY 15, 2019

Scrum came about even earlier than the agile manifesto almost a whole decade to be exact (although you can traces origins earlier back to 1986 with the article The New New Product Development Game ). The origins of the Product Manager Product Management theoretically started back in 1931 after Neil H.

Product Management 92

Product Management Product Manager User Testing Product Research 92

UX Studio: Product Management

MARCH 19, 2021

We’ve read amazing articles describing and categorizing these techniques. At some point we realized that none of them show how to pick techniques based on the current stage of your product. How can one decide which feature prioritization method to use depending on the current stage of a product life cycle? Relative Weighting.

Product Research 109

Product Research User Testing Development Customer Experience 109

Usersnap

SEPTEMBER 12, 2023

If you are providing more value to your customers, then let your product be appreciated at the price it deserves. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. What is pricing research?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Usersnap

MARCH 19, 2019

In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. You need to focus on creating a complete customer experience when developing products. SurveyMonkey.

User Testing 76

User Testing Feedback Software Data Visualization Research Software 76

The Product Coalition

JANUARY 12, 2024

With over five hundred writers contributing from many cities around the globe, we collaborate to produce informative and useful materials, which include case studies, applied practices, methodologies and processes, how-to articles, retrospectives, constructive perspectives and opinions. And the response is “I read it in an article.”

Reporting Tools 96

Reporting Tools Education Research Software Construction 96

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. When done correctly, it drives brand awareness, boosts sales, and customer retention , and, ultimately, stimulates profit growth. So, what is micromarketing?

Research Software 88

Research Software User Testing Strategy Customer Experience 88

Usersnap

MAY 19, 2022

Think of product-market fit (PMF) as sailing: the product is the sail and demand is the wind. For the boat to work or to make your dreams come true, you need to build a sail (product) and find the wind to power it (or satisfy the needs of the market, and its potential customers). Everyone is going to love it.

User Testing 52

User Testing Product Research Customer Feedback Customer Experience 52

Userpilot

JULY 17, 2023

Actionable insights from feedback help you better align your product with customers’ needs and retain them for longer. In this article, we’ve curated the 12 best software for customer feedback with all their ins and outs to help you choose which is the best fit. Typeform Workspace.

Feedback Software 18

Feedback Software Data Visualization Customer Feedback Analytic Tools 18

The Product HQ

JUNE 1, 2024

In simple terms, cross-functional collaboration happens when a group of people from different areas of an organization, such as sales, finance, marketing, and engineering teams, come together. This article includes an elaborate list of the most important skills required to excel in the group product manager role.

User Testing 52

User Testing Product Research Product Management Product Manager 52

Userpilot

MAY 17, 2024

Sprout Social — Best customer feedback tool for brand monitoring. Userpilot helps product teams collect user feedback and act on it boost customer satisfaction. It offers a robust suite of features that allow you to collect, analyze, and act on user feedback to make data-driven product improvements.

Feedback Software 52

Feedback Software Data Visualization Analytic Tools Research Software 52

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. With a proper marketing team, you can experience better conversion rates and greater demand for your product. Let’s look at them in detail.

B2B 83

B2B Research Software Feedback Software Customer Experience 83

Userpilot

MARCH 4, 2021

In the product-led era, listening to customers has never been more essential. Here are some sobering facts: Market research experts Dimensional Research asked consumers which factors impact their level of trust in companies the most. Are they are new user or a power user that has become a brand advocate?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98