Mind the Product
SEPTEMBER 17, 2018
The Cloud has Fundamentally Changed B2B Selling. Before the Cloud, software had to be sold into a central decision maker – a CIO or CTO – and then rolled out across the company’s desktop-user base. B2B Metrics now are More Like B2C Metrics. Therefore, you need to address these concerns in your product.
The Product Guy
MAY 15, 2017
In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.
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Intercom, Inc.
DECEMBER 21, 2021
Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Paul Adams , SVP of Product at Intercom. Productboard founder and CEO Hubert Palan on mastering product strategy. Far too many businesses rely on early-on hunches to inform their product strategies.
The Product Coalition
MARCH 23, 2022
Going from concept to production and subsequently getting the product in the hands of a customer takes significant effort. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different.
Gainsight
OCTOBER 26, 2020
As Gainsight PX CTO Mickey Alon discussed with Carlos Gonzales Villaumbrosia, Founder & CEO of Product School and author of The Product Book , the solution isn’t complicated—it’s product-led growth. Unfortunately, for product leaders, the stakes are higher than they were for video game developers.
Mixpanel
MAY 12, 2020
Neil recently sat down for an AMA session and spoke on a wide range of topics, from product strategy and process pipelines to team composition and building a great career, among many other things. How do you define your product strategy? At Mixpanel we have what we call the gap system.
Mixpanel
MAY 12, 2020
Distilling knowledge from multiple disciplines, this AMA session from Rahilly helps turn amorphous concepts in product management into a tangible guide. How do you define your product strategy? How would you approach building your process or pipeline to receive customer feedback for a B2B product?
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