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15 Customer Intimacy Best Practices and Tips For B2B Companies

Userpilot

Provide convenient self-service support. Offer white-glove services to hyper-personalize onboarding and build more intimate relationships with customers. For the best user experience, combine all the self-help resources in an easily accessible knowledge base. Host customer events. How fast do users get to an “Aha!”

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Product Analytics Metrics: What To Track & How To Optimize Them?

Userpilot

Wondering which product analytics metrics you should track and improve to increase your product growth ? You must select the right product analytics metrics to serve as KPIs (Key Performance Indicators) for your product development process. What is Product Analytics? What is The Importance of Product Analytics?

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User Adoption in SaaS: Definition, Strategies, Tools, and More

Userpilot

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? Measure your results with product analytics and keep improving. Product usage analytics in Userpilot.

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User Adoption in SaaS: Definition, Strategies, Tools, and More

Userpilot

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. But how does user adoption impact your business? Measure your results with product analytics and keep improving. Product usage analytics in Userpilot.

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Customer Lifecycle Management in SaaS: How to Increase Engagement at Each Stage

Userpilot

The acquisition stage in SaaS is quite different from B2B and it usually starts with a trial or demo since customers want to interact with the product and experience value before purchasing. Having the customer journey map in place, you can go further and collect feedback with in-app surveys targeted to particular events in the user journey.

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Who should really own your tracking plan?

Iteratively Blog

Analytics tracking plans are no different – tracking plans (and the instrumentation of them) are collaborative by nature. The product team has defined the goals and metrics for this new feature and will have a view of what event tracking is needed to measure those metrics. Start by putting analytics front and center.

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Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?

Userpilot

Not all touchpoints can be tracked by analytics. No analytics can track all of the touchpoints or behind-the-scenes happenings. Much of the buyer’s journey takes place offline, making it hard for customer journey analytics to capture all that takes place before a user makes buying decisions.