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B2B Marketing Automation: 12 Effective Ways to Grow Your Business

Userpilot

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

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How to Leverage AI in SaaS? (+Best Tools)

Userpilot

This enables SaaS teams to adjust strategies promptly for optimal performance. AI chatbots handle queries three times faster than customer service agents, improving efficiency while meeting customers’ preferences for self-service. AI analytics are coming soon. Book the demo to find out more!

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15 Customer Intimacy Best Practices and Tips For B2B Companies

Userpilot

Our 15 customer intimacy strategies include the following: Mapping the customer journey and listing all touchpoints to get a holistic view of the user journey. Provide convenient self-service support. Offer white-glove services to hyper-personalize onboarding and build more intimate relationships with customers.

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Customer Lifecycle Management in SaaS: How to Increase Engagement at Each Stage

Userpilot

This happens when customers are happy with your product and services. By understanding customers at each lifecycle stage, businesses can create strategies to optimize customer experience and streamline the process. You can do this by creating a customer retention strategy. How to manage the customer lifecycle?

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Customer Love: How To Make Customers Love Your SaaS?

Userpilot

“Customer love” is the last thing you think about in a B2B SaaS environment. Use emotional design and messaging to develop brand consistency. You can quickly implement a lot of these strategies with customer success software. Customer love as a business strategy can lead to a lot of benefits, including: More word of mouth.

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An interview with John Kotowski on product pricing surveys: pricing research is not just “how much are you willing to pay”

Usersnap

John is the co-founder of PricingSaas , a competitive intelligence product that uses AI to summarise pricing changes across the B2B SaaS industry. Discounts Many companies use discounts as part of their acquisition strategy. How and who should take care of the pricing strategy? “To

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16 Best Product Growth Tools For SaaS Companies in 2024

Userpilot

Here are the best product management software for SaaS companies: ProductPlan is the best tool for road mapping and informing your product-led growth strategy. Here are the best product growth tools for user behavior analytics: Google Analytics is the best for analyzing the customer journey across web channels.