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Differences between B2B and B2C products

B2B Product Management

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. And B2C products are products or services that are sold directly to consumers. Here is a brief overview of the key differences between B2B and B2C products.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers.

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Podcast: Marketplace Thinking and Fur Babies with Christopher Nheu

Mind the Product

Once you start thinking of users as “bad actors”, it makes you frame their intentions really negatively – and it makes you challenge the brand and design decisions you’re making to build for this [specific] case. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space.

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Five Essential Skills for Product Marketing Managers

PMLesson's Ace the PM Interview

Even though the role is very versatile and one of the least standardized roles in tech companies, there are core sets of skills you can develop to be in a good position to become a strong Product Marketing Manager. Who would you want your brand ambassador to be? Creativity Product marketers are also expected to be creative.

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Business Development vs. Product Management

The Product Guy

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Amanda Ralph Product Management Consultant.

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Product Strategies for Non-Strategists

The Product Guy

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Amanda Ralph Product Management Consultant.

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Skyrocketing Your Product Growth in 2021: The Ultimate Guide

Userpilot

In both B2B and B2C, buyers want to self-serve. In the beginning, software was expensive and purchase decisions were made by highly technical executives. There was a big focus on how the software would fit into the company’s existing tech stack. Jump on a free consultation with us! This was the CIO Era. The best part?