B2C Product launches Roadmap Software Developers 
The Product HQ
APRIL 20, 2024
There is no shortcut to becoming a B2B product manager. Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills. An adept product manager must be confident when overseeing these tasks. A B2B product manager’s attention switches from one focus to another.
The Product Coalition
MARCH 21, 2019
At a large B2C media company, I found that there was an over-arching strategy but it was formulated with little input from each of the business units, which continued to operate independently and never actually made the sacrifices necessary to implement it. Are our product launches making a splash or a thud in the marketplace?
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Userpilot
FEBRUARY 20, 2020
SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. So let’s look at exactly why product marketing is important…. Overseeing product launches.
Userpilot
FEBRUARY 20, 2020
SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. So let’s look at exactly why product marketing is important…. Overseeing product launches.
The Product Coalition
AUGUST 1, 2019
B2B, B2C, SaaS, E-commerce, Ride-hailing, FinTech, etc.— to the world of design and software development. These dynamic paths constitute the Product Roadmap. A Roadmap is a living document which shows the current trajectory plan for a team’s work over a certain time period typically across the next 3 to 12 months.
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