PLG Marketing: How Product-Led Strategy Drives Marketing Success
Userpilot
JANUARY 18, 2023
In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. TL;DR Product-led growth brings lower acquisition costs, shorter sales cycles, higher retention rates, and more satisfied customers. What is product-led growth? What does PLG stand for in marketing?
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