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Segmenting Onboarding Messages: How to Send Targeted Messages for SaaS [+ Examples]

Userpilot

Are you struggling with segmenting onboarding messages for your customers? So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs. What is segmenting onboarding messages? Why should you segment customers to send in-app messages?

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5 Best Product Messaging Examples for SaaS

Userpilot

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

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How to Track User Sentiment in SaaS: Steps and Tools

Userpilot

TL;DR User sentiment is the feeling a person has about your brand, product, or service quality. Brand24 – best for brand sentiment analysis. User sentiment, also known as customer sentiment, refers to how users feel about a product, service, brand, or even an industry. Sentiment Analysis Examples.

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Your Guide to In-App Communication: Types, Tips, and Examples

Userpilot

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. In-app messages should be goal-driven, targeted, personalized, and concise to maximize their efficacy.

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10 Real-Time Customer Engagement Techniques That Drive Loyalty and Retention

Userpilot

Real-time customer engagement refers to the ability to provide contextually relevant interactions at the speed the customer wants you to. Real-time customer engagement is when a customer interacts with your brand actively with back-and-forth feedback. What is real-time customer engagement?

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How Can Product Managers Stop Copycat Products?

The Accidental Product Manager

The Problem With Fake Shoes Product managers at Birkenstock, the shoe manufacturer whose popular sandals have spawned many copycats, is now starting to pressure retailers to stop selling similar styles from other brands. These copycat brands are sold by Freedom Moses, Mephisto, Naot and Viking Sandals.

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How to Conduct a Brand Research – Practical Guide with a Case Study

UX Studio

How you present yourself to the world, visually and in terms of message, constitutes a real science and many companies do a good job of that. Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations.