How service design changed the Super Bowl forever
UX Studio: Product Management
FEBRUARY 13, 2020
At that time I had no idea about what an important role design was going to play in the life of sports organisations and how service design (as well as UX design) will be crucial for them to survive and grow. This can already turn some customers down. . They bought a ticket, went to the stadium, got some beers and a hot dog.
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